SHAY Jewelry

Brand · Retail Luxury Goods and Jewelry

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SHAY Jewelry | Company Profile, Culture & Jobs | SalaryGuide

Company overview

Mother-daughter duo Tanaz and Ladan Shayan started their fine jewelry label SHAY in LA in 2002, which originated from a sketch for a bracelet that the former made while still in high school. They create investment pieces that evoke a glamorous, high-octane aesthetic and are meant to be stacked, layered, mixed and matched. Since its inception, the label has garnered a cult following with signature chain-link designs and gem-encrusted Rolex watches, all of which are crafted in platinum and 18kt gold.

Founded in 2002

West Hollywood, California, USA

5 employees (2 in marketing)

shayjewelry.com

Salaries

Typical salary range

$110,000 – $200,000

/ yr

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People

Founders

Tanaz Tania Shayan

Founder

Marketing leadership

Indhra Gare

Chief Marketing Officer

Headcount trend

Company growth over the last 12 months

Funding

Audience

Monthly website visitors

19.9K

Month over month-24.9%

Quarter over quarter-12.7%

Top sourceSearch (42.8%)

Ad budget per month$1.2K

Average search rank31

Traffic source mix

42.8%

Direct

19.4%

Links

shayjewelry.com

Crunchbase

SHAY Jewelry insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2002

Headquarters

West Hollywood, California

Employees

2-10

28.6% decline last 12mo

Marketing team

40% of company

2 saved employee profiles are linked to this company.

Overall company growth

Shows if the company is growing, flat, or shrinking.

Shrinking 28.6%

LinkedIn headcount is down 28.6% over the last 12 months.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Medium risk

Seed-stage · Shrinking 28.6% last 12 months · More mature

Trend

2023-05-01 -> 2026-06-08

Headcount (12 months)

-28.6%

Last funding round

—

Negative news (120 days)

Risk score3/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

19.9K

Month over month-24.9%

Quarter over quarter-12.7%

Top sourceSearch (42.8%)

Traffic source mix

42.8%

Direct

19.4%

Competitors and search

Shows competitors and key search metrics in one view.

Main result

0 competitor sites

Search traffic: 2.4K organic clicks / 11.6K paid clicks

Organic competitors

Paid competitors

Keyword change

+328

Ad budget per month

$1.2K

Average search rank

Organic competitors5

Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

3.9K

12-mo growth

+6%

Monthly growth

+0.4%

Marketing team growth

Shows if the marketing team is growing, flat, or shrinking.

Unknown

We need LinkedIn role growth data for marketing-related functions.

Marketing leader strength

Shows how strong marketing leadership looks at company level.

High

Marketing has a strong seat at the table. Typical leader time at company: 2.5 years.

Founder or CEO

Saved founder and CEO profiles.

Tanaz Tania Shayan

Founder

Marketing team size

Shows saved marketing team size.

40% of the company • 2 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 2.

Marketing leadership

Shows saved marketing leaders.

Indhra Gare

Chief Marketing Officer

CMO profiles

Shows saved CMO-level marketing leaders.

Indhra Gare

Chief Marketing Officer

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