Polaris Inc. logo

Polaris Inc.

Brand

3.8

Company overview

Since 1954, Polaris has proudly defined, re-defined and then raised the bar again for the powersports industry. It is reflected in the innovation we bring to the products we design and experiences we create for all those who play, work and THINK OUTSIDE.
Founded in 1954
Hamel, Minnesota, USA
9K employees (517 in marketing)
www.Polaris.com/careers
67% recommend to a friend
49% positive business outlook

Salaries

Typical salary range

$86,000 – $113,000

/ yr

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People

Hiring activity

Open marketing jobs over time

7 open now

Headcount trend

Company growth over the last 12 months

Headcount +6.9% year over year

Funding

Total funding

$1B

Last raise

$500M

Post IPO Debt, 4 months ago

Funding history

Nov 2025

Post IPO Debt Polaris Industries · $500M

Nov 2023

Post IPO Debt Polaris Industries · $500M

Jun 2023

Grant Polaris Industries · $700K

Audience

Monthly website visitors
2.5M
Month over month+8.2%
Quarter over quarter+18.9%
Top sourceSearch (55.2%)
Ad budget per month$221.3K
Average search rank47.8
Traffic source mix
Search
55.2%
Direct
36.6%
Referral
5.1%
Social
1.8%
Paid referral
1.1%

LinkedIn followers

Follower count and growth

Total followers

260.5K

12-mo growth

—

Monthly growth

+2.2%

News

Links

www.Polaris.com/careersLinkedInCrunchbaseX (Twitter)
Glassdoor