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IDC

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3.8
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Company overview

IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1,300 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries worldwide. For more than 50 years IDC has provided strategic insights to help our clients achieve their key business objectives. IDC’s Insights businesses provide industry-focused advice for IT buyers in the Financial, Government, Health, Retail, Manufacturing and Energy verticals. To learn more about IDC, please visit www.idc.com. Follow IDC on Twitter at @IDC and LinkedIn. Subscribe to the IDC Blog for industry news and insights.
Needham Heights, Massachusetts, USA
5.3K employees (476 in marketing)
www.idc.com
78% recommend to a friend
59% positive business outlook

People

Hiring activity

Open marketing jobs over time

6 open now

Headcount trend

Company growth over the last 12 months

Audience

Monthly website visitors
374.4K
Month over month+4.2%
Quarter over quarter-15.5%
Top sourceSearch (47.7%)
Ad budget per month$12.5K
Average search rank54.4
Traffic source mix
Search
47.7%
Direct
42.2%

News

IDC Product Offerings for Marketing Leaders - Midmarket DT
Nov 5, 2025 • International Data Corporation
Netcracker Named a Leader in IDC MarketScape: Worldwide Customer Experience Platforms for Telecom
Nov 4, 2025 • Business Wire
IDC MarketScape: SAS a leader in data integration software platforms
Oct 30, 2025 • SAS: Data and AI Solutions

Links

www.idc.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +5% year over year
Referral
8.4%
Social
1.1%
Paid referral
0.5%

LinkedIn followers

Follower count and growth

Total followers

344K

12-mo growth

+11.1%

Monthly growth

+0.5%

Salaries

Typical salary range

$70,000 – $90,000

/ yr

Median base

$80,000

Median total

$80,000

Median experience

5 years

Submissions

4

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Open positions6 open marketing positions

IDC logo

Senior Specialist, Digital Demand Generation

IDC

Orange County, CA (Remote)

$75K/yr - $88K/yrAgencyFull-timeSenior level5+ years exp.
3 months ago
IDC logo

Demand Generation Marketing Manager

IDC

Orange County, CA (Remote)

$100K/yr - $115K/yrAgencyFull-timeSenior level5+ years exp.
3 months ago
IDC logo

Performance Marketing Manager

IDC

Orange County, CA (Remote)

$100K/yr - $115K/yrAgencyFull-timeMid level5+ years exp.
3 months ago
IDC Research Inc. logo

Marketing Insights & Competitive Intelligence Co-op

IDC Research Inc.

Boston, MA (Hybrid)

$25/hr - $35/hrAgencyFull-timeIntern/new grad
4 months ago
IDC logo

Content Producer

IDC

Orange County, CA (Remote)

$95K/yr - $125K/yrAgencyFull-timeMid level
4 months ago
IDC logo

Senior Performance Marketing Manager

IDC

Orange County, CA (Remote)

$100K/yr - $115K/yrAgencyFull-timeSenior level8+ years exp.
5 months ago

IDC insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
—
Headquarters
Needham Heights, Massachusetts
Employees
1001-5000
Flat last 12mo
Marketing team
476
9% of company
103 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Flat headcount last 12 months
Trend
2021-08-30 -> 2025-12-15
Headcount (12 months)
+5%
Last funding round
—
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
374.4K
Month over month+4.2%
Quarter over quarter-15.5%
Top sourceSearch (47.7%)
Traffic source mix
Search
47.7%
Direct
42.2%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 24.9K organic clicks / 77 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
+1,582
Ad budget per month
$12.5K
Average search rank
54.4

G2 quick view

Shows G2 rating and review trend.

Main result
8.8 / 5
21 reviews saved
Reviews month over month
—
Reviews quarter over quarter
0%
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
76 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

476
9% of the company • 103 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 476.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.8 / 5
Work-life balance
4 / 5
Culture
3.9 / 5
Diversity & inclusion
4.1 / 5
Recommend to a friend
78%
Positive business outlook
59%

News

Shows saved company news.

IDC Product Offerings for Marketing Leaders - Midmarket DT
Nov 5, 2025 • International Data Corporation
Netcracker Named a Leader in IDC MarketScape: Worldwide Customer Experience Platforms for Telecom
Nov 4, 2025 • Business Wire
IDC MarketScape: SAS a leader in data integration software platforms
Oct 30, 2025 • SAS: Data and AI Solutions
8.4%
Social
1.1%
Paid referral
0.5%

Total followers

344K

12-mo growth

+11.1%

Monthly growth

+0.5%

2024-02-01 -> 2026-03-01
Open jobs growth
—
Biggest role change
—
Latest open role
VP of AI, Enterprise Optimization & Automation