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HappyCo

Brand

3.9
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Company overview

Welcome to HappyCo!From acquisition to disposition, HappyCo provides full portfolio lifecycle support with software and services designed for PMCs of all sizes. When it comes to elevating your property's performance, the sky's the limit.HappyCo's multifamily solutions to smile about enable real-time property operations for owners, property management companies, and onsite teams. Our three product lines include:- Happy Asset: Asset management solutions to evaluate and close deals- Happy Property: Onsite management solutions to optimize your operations- Happy Force: Remote maintenance solutions to retain staff and residentsHappyCo currently has in-unit data on over 3.5 million rental homes. Founded in 2011 in Adelaide, Australia, we're privately held with a remote workforce throughout the U.S., Canada, and Australia.
Founded in 2011
Carlsbad, California, USA
231 employees (21 in marketing)
happy.co
60% recommend to a friend
56% positive business outlook

People

Hiring activity

Open marketing jobs over time

4 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$74M

Last raise

$52M

Series B, 4 years ago

Funding history

Jan 2022

Series B HappyCo · $52M

Sep 2021

Venture Round HappyCo

Sep 2020

Series A HappyCo

Jan 2020

Venture Round HappyCo

Mar 2018

Series A HappyCo · $10.8M

Audience

Monthly website visitors
17.3K
Month over month+3%
Quarter over quarter-37.5%
Top sourceDirect (50%)
Ad budget per month$0.0
Average search rank55
Traffic source mix
Direct
50%
Search
37.5%

News

HappyCo Expands Centralized Maintenance with Built-In AI Engine, Integrated Capital Planning, and Smarter Remote Maintenance
Jun 6, 2025 • Business Wire
With sales slow in 2024, proptech turned inward — and toward Zillow
Dec 24, 2024 • Inman
Moved and HappyCo Announce ‘Plugins’ Integration; Enhances Resident Onboarding with Streamlined Move-In Inspections and Compliance Management
Dec 17, 2024 • Business Wire

Links

happy.coLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +6.9% year over year

Oct 2016

Series A HappyCo · $7.5M

Referral
7.4%
Social
3.6%
Paid referral
1.2%

LinkedIn followers

Follower count and growth

Total followers

18K

12-mo growth

+72.7%

Monthly growth

+5.4%

Salaries

Help build salary transparency at HappyCo

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Contribute

Open positions4 open marketing positions

HappyCo logo

Events & Marketing Coordinator

HappyCo

USA

In-houseFull-timeMid level2+ years exp.
5 months ago
HappyCo logo

Events & Marketing Coordinator

HappyCo

USA (Remote)

In-houseFull-timeMid level4+ years exp.
5 months ago
HappyCo logo

Marketing Operations Manager

HappyCo

USA (Remote)

$93K/yr - $140K/yr (Est.)In-houseFull-timeManager5+ years exp.
6 months ago
HappyCo logo

Marketing Operations Manager

HappyCo

USA (Remote)

$93K/yr - $140K/yr (Est.)In-houseFull-timeManager5+ years exp.
6 months ago

HappyCo insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2011
Headquarters
Carlsbad, California
Employees
201-500
6.9% growth last 12mo
Marketing team
21
9% of company
13 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Series B–like · Growing 6.9% last 12 months · More mature · Last funding 3+ years ago
Trend
2021-06-28 -> 2025-11-24
Headcount (12 months)
+6.9%
Last funding round
51 months ago
Negative news (120 days)
0
Risk score2/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
17.3K
Month over month+3%
Quarter over quarter-37.5%
Top sourceDirect (50%)
Traffic source mix
Direct
50%
Search
37.5%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
48 competitor sites
Search traffic: 1.4K organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+126
Ad budget per month
$0.0
Average search rank
55
Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result
0 / 5
— reviews saved
Reviews month over month
—
Reviews quarter over quarter
—
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
7 open jobs
Open jobs trend: —
Trend
2024-05-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
Technical Recruiter

Marketing team size

Shows saved marketing team size.

21
9% of the company • 13 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 21.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.9 / 5
Work-life balance
3.8 / 5
Culture
3.9 / 5
Diversity & inclusion
3.5 / 5
Recommend to a friend
60%
Positive business outlook
56%

Funding

Shows saved funding data.

Total funding
$74M
Last raise
Series B
4 years ago
Funding details
Amount raised
$74M
Last round
Series B
Last fundraise
4 years ago

News

Shows saved company news.

HappyCo Expands Centralized Maintenance with Built-In AI Engine, Integrated Capital Planning, and Smarter Remote Maintenance
Jun 6, 2025 • Business Wire
With sales slow in 2024, proptech turned inward — and toward Zillow
Dec 24, 2024 • Inman
Moved and HappyCo Announce ‘Plugins’ Integration; Enhances Resident Onboarding with Streamlined Move-In Inspections and Compliance Management
Dec 17, 2024 • Business Wire
7.4%
Social
3.6%
Paid referral
1.2%

Total followers

18K

12-mo growth

+72.7%

Monthly growth

+5.4%