FOX Sports

Brand

Company overview

FOX Sports is the umbrella entity representing Fox Corporation’s wide array of multi-platform US-based sports assets. Built with brands capable of reaching more than 100 million viewers in a single weekend, the business has ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing relationships. FOX Sports includes the sports television arm of the FOX Network; FS1, FS2, FOX Soccer Plus and FOX Deportes. FOX Sports’ digital properties include FOXSports.com and the FOX Sports App, which provides live streaming video of FOX Sports content, instant scores, stats and alerts to iOS and Android devices. Also included in FOX Sports’ portfolio are FOX’s interests in joint-venture businesses Big Ten Network and the UFL and a licensing agreement that established the FOX Sports Radio Network.
Founded in 1994
Los Angeles, California, USA
3.5K employees (1,834 in marketing)

Salaries

Typical salary range

$24 – $31

HOUR

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People

Marketing leadership

Whit Haskel
Whit Haskel
SVP Brand Marketing
At the company for 13 years 2 months
Bryan McAleer
Bryan McAleer
Senior Vice President, Sports Brand Partnerships Digital/Content Studio
At the company for 11 years 1 month
Wendy Luckenbill
Wendy Luckenbill
Senior Vice President, Brand Communications
At the company for 5 years 2 months
Jason O'Leary
Jason O'Leary
VP, Marketing Technologies & Distribution
At the company for 13 years 2 months

Headcount trend

Company growth over the last 12 months

Headcount -0.1% year over year

Audience

Monthly website visitors
28.4M
Month over month+40.6%
Quarter over quarter+193.6%
Top sourceSearch (60.7%)
Ad budget per month$0.0
Average search rank48.6
Traffic source mix
Search
60.7%
Direct
34.1%
Referral
4.2%
Social
0.7%
Paid referral
0.3%

LinkedIn followers

Follower count and growth

Total followers

107K

12-mo growth

—

Monthly growth

+3%

News

Links

LinkedInX (Twitter)