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Fospha

Brand

4.3
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Company overview

Fospha is the only full-funnel MMM proven to deliver daily, ad-level insights that drive incremental impact. Trusted by the world’s fastest-growing retail and eCommerce brands — including Huel, CarParts, Redbubble, Crew Clothing, Footasylum, Jaded London, Necessaire, Sweaty Betty, and more — Fospha helps teams measure and drive growth through full-funnel, always-on ad-level insights they can trust.At our core is a proprietary Bayesian Media Mix Model that goes beyond legacy measurement delivering impression-led, full-funnel insights with the rigor to prove incremental revenue. We unify performance across DTC and marketplaces like Amazon and TikTok Shop, giving brands the clarity to optimize for today and plan tomorrow’s growth.
Founded in 2014
Austin, Texas, USA
147 employees (13 in marketing)
www.fospha.com
81% recommend to a friend
81% positive business outlook

People

Founders

Sam Carter
Sam Carter
CEO
LinkedIn
Charles Mindenhall
Charles Mindenhall
Chair and Co-founder
LinkedIn

Marketing leadership

Hiring activity

Open marketing jobs over time

2 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$7.4M

Last raise

$7.4M

Series Unknown, 8 years ago

Funding history

Feb 2018

Venture Round Fospha · $7.4M

Audience

Monthly website visitors
24.7K
Month over month+14.3%
Quarter over quarter+24.7%
Top sourceDirect (49.3%)
Ad budget per month$311.9
Average search rank35.2
Traffic source mix
Direct
49.3%
Search
36.4%

News

Fospha: Why Multi-Touch Attribution Risks Retailers’ 2025 Peak Sales
Sep 8, 2025 • MarTech Cube
Fospha's 2025 Peak Playbook: Why Multi-Touch Attribution Could Cost Retailers Their Biggest Sales Season
Sep 3, 2025 • Morningstar.com
Fospha's 2025 Peak Playbook: Why Multi-Touch Attribution Could Cost Retailers Their Biggest Sales Season
Sep 3, 2025 • PR Newswire

Links

www.fospha.comLinkedInCrunchbaseX (Twitter)
Glassdoor

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Gineke Helberg
Gineke Helberg
Head of Product Marketing
LinkedIn
Snezhina Kashukeeva
Head of Marketing
LinkedIn
Headcount +20.5% year over year
Referral
9.2%
Social
3.6%
Paid referral
1.1%

LinkedIn followers

Follower count and growth

Total followers

8.8K

12-mo growth

+50.7%

Monthly growth

+8.1%

Salaries

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Contribute

Open positions2 open marketing positions

Fospha logo

Graduate Marketing Scientist

Fospha

London, UK (On-site)

In-houseFull-timeIntern/new grad
3 weeks ago
Fospha logo

Marketing Science Lead - Austin, TX

Fospha

Austin, TX

In-houseSenior level3+ years exp.
7 weeks ago

Fospha insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2014
Headquarters
Austin, Texas
Employees
51-200
20.5% growth last 12mo
Marketing team
13
9% of company
1 saved employee profiles are linked to this company.

Overall company growth

Shows if the company is growing, flat, or shrinking.

Growing 20.5%
LinkedIn headcount is up 20.5% over the last 12 months.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Series A–like · Growing 20.5% last 12 months · More mature · Last funding 3+ years ago
Trend
2022-02-28 -> 2026-01-26
Headcount (12 months)
+20.5%
Last funding round
98 months ago
Negative news (120 days)
0
Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
24.7K
Month over month+14.3%
Quarter over quarter+24.7%
Top sourceDirect (49.3%)
Traffic source mix
Direct
49.3%
Search
36.4%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
1 competitor sites
Search traffic: 94 organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
-13
Ad budget per month
$311.9
Average search rank
35.2
Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result
9.1 / 5
51 reviews saved
Reviews month over month
—
Reviews quarter over quarter
+19.1%
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
1 open jobs
Open jobs trend: —
Trend
2023-07-01 -> 2026-01-01
Open jobs growth
—

Marketing team growth

Shows if the marketing team is growing, flat, or shrinking.

Unknown
We need LinkedIn role growth data for marketing-related functions.

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Low
Marketing leadership appears more mid-level today. Typical leader time at company: 2.5 years.

Founder or CEO

Saved founder and CEO profiles.

Sam Carter
Sam Carter
CEO
Charles Mindenhall
Charles Mindenhall
Chair and Co-founder

Visible marketing levels

Shows title levels we can see from saved marketing people.

This is a simple level map from saved marketing job titles. It is not the full team map.
Top visible leader
Sofia Miano
Event Marketing Coordinator
Visible levels
IC
1 person
Sofia Miano
How much data
1 saved people matched. Missing from saved list: 12.
How sure we are
The saved people list looks smaller than the expected marketing team size.
Notes (1)
  • Only one clear layer was found in saved titles.

Marketing team size

Shows saved marketing team size.

13
9% of the company • 1 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 13.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
4.3 / 5
Work-life balance
4.1 / 5
Culture
4.2 / 5
Diversity & inclusion
4.4 / 5
Recommend to a friend
81%
Positive business outlook
81%

Funding

Shows saved funding data.

Total funding
$7.4M
Last raise
Series Unknown
8 years ago
Funding details
Amount raised
$7.4M
Last round
Series Unknown
Last fundraise
8 years ago

News

Shows saved company news.

Fospha: Why Multi-Touch Attribution Risks Retailers’ 2025 Peak Sales
Sep 8, 2025 • MarTech Cube
Fospha's 2025 Peak Playbook: Why Multi-Touch Attribution Could Cost Retailers Their Biggest Sales Season
Sep 3, 2025 • Morningstar.com
Fospha's 2025 Peak Playbook: Why Multi-Touch Attribution Could Cost Retailers Their Biggest Sales Season
Sep 3, 2025 • PR Newswire

Marketing leadership

Shows saved marketing leaders.

Gineke Helberg
Gineke Helberg
Head of Product Marketing
Snezhina Kashukeeva
Head of Marketing

Team background and peers

Shows past companies, experience, and people you may work with.

Average years of experience
4 years
Only a small part of the saved team has enough background data for a strong summary.
Role level mix
IC1
Experience mix
3-6 years1
Top past employers
hook d magazine
other
3 people
alo yoga
other
1 people
circuit of the americas
other
1 people
giant spoon
other
1 people
9.2%
Social
3.6%
Paid referral
1.1%

Total followers

8.8K

12-mo growth

+50.7%

Monthly growth

+8.1%

Biggest role change
—
Latest open role
GTM Business Development Representative
home from college
other
1 people
landmark properties
other
1 people
Top schools
the university of texas at austin1
moody college of communication1
liceo classico vittorio alfieri1
People you may work with
Sofia Miano
Sofia Miano
Event Marketing Coordinator