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Canopy

Brand

4.5
  • Overview
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Company overview

Canopy is the all-in-one practice management platform built to help accounting firms simplify operations, delight clients, and drive firm-wide growth.From client intake and engagement letters to document management, workflow automation, billing, and CRM, Canopy brings every part of your firm into one intuitive, AI-powered system.Thousands of firms, from solo practitioners to multi-office teams, run on Canopy to reduce admin, increase visibility, and streamline how work gets done. Customers have replaced up to 14 tools, shortened onboarding by 50 percent, and scaled faster with fewer staff.Backed by industry veterans, modern accountants, and forward-thinking investors, Canopy is built for the future of accounting: mobile, efficient, and client-focused.Recognized by CPA Practice Advisor, G2, and The Future Ready Accountant Report, Canopy continues to lead in cloud-based practice management software.Visit getcanopy.com to learn how you can simplify your workflows and run a smarter firm.
Founded in 2014
South Jordan, Utah, USA
288 employees (21 in marketing)
www.getcanopy.com
87% recommend to a friend
86% positive business outlook

People

Marketing leadership

Justin Owings
Justin Owings
VP of Marketing
At the company for 2 years 6 months
Katie O'Leary
Katie O'Leary
Head of Product Marketing
At the company for 1 year 2 months
Sarah McFadden
Sarah McFadden
Head of Demand Generation
At the company for 1 year 3 months
Kaitlin Hemric
Kaitlin Hemric
Head of Provider Marketing
At the company for 4 years 6 months

Hiring activity

Open marketing jobs over time

3 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$258M

Last raise

Series C, 8 months ago

Audience

Monthly website visitors
120.9K
Month over month+2.2%
Quarter over quarter+7.2%
Top sourceSearch (46.7%)
Ad budget per month$39.1K
Average search rank51
Traffic source mix
Search
46.7%
Direct
46.3%

News

Canopy to be Highlighted in Two Studies at ASH 2024
Nov 12, 2024 • PR Newswire
Data Vantage: HealthifyMe, Andalin, SIRCLO and Canopy in focus
Oct 15, 2024 • DealStreetAsia
Canopy Life Sciences announces the appointment of Susanne Clark as Chief Executive Officer as Joe Walsh Transitions to Executive Chair
Oct 15, 2024 • Morningstar

Links

www.getcanopy.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +32.7% year over year
Referral
5.3%
Social
0.9%
Paid referral
0.7%

LinkedIn followers

Follower count and growth

Total followers

15.5K

12-mo growth

+24.9%

Monthly growth

+3.3%

Salaries

Help build salary transparency at Canopy

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Contribute

Open positions3 open marketing positions

Director of Affiliate & Influencer Marketing

Canopy

USA (Remote)

$120K/yr - $175K/yrIn-houseFull-timeDirector/executive8+ years exp.
21 hrs ago

Growth and Brand Marketing Lead

Canopy

Salt Lake City, UT (Hybrid)

$85K/yr - $90K/yrIn-houseFull-timeMid level3+ years exp.
5 weeks ago

Senior Product Marketing Manager

Canopy

South Jordan, UT (Hybrid)

In-houseFull-timeSenior level5+ years exp.
6 months ago

Canopy insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2014
Headquarters
South Jordan, Utah
Employees
201-500
32.7% growth last 12mo
Marketing team
21
7% of company
10 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Late-stage · Growing 32.7% last 12 months · More mature · Recently funded
Trend
2020-12-28 -> 2025-11-24
Headcount (12 months)
+32.7%
Last funding round
8 months ago
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
120.9K
Month over month+2.2%
Quarter over quarter+7.2%
Top sourceSearch (46.7%)
Traffic source mix
Search
46.7%
Direct
46.3%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
3 competitor sites
Search traffic: 27.4K organic clicks / 115 paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
-607
Ad budget per month
$39.1K
Average search rank
51
Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result
0 / 5
0 reviews saved
Reviews month over month
—
Reviews quarter over quarter
—
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
7 open jobs
Open jobs trend: 0%
Trend
2023-08-01 -> 2025-11-01
Open jobs growth
0%
Biggest role change
engineering: +4%
Latest open role
Sr UX Designer, Design Systems

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Medium
Marketing is represented at senior leadership level. Typical leader time at company: 2.7 years.

Founder or CEO

Saved founder and CEO profiles.

Davis Bell
Davis Bell
CEO

Marketing team size

Shows saved marketing team size.

21
7% of the company • 10 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 21.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
4.5 / 5
Work-life balance
4.5 / 5
Culture
4.6 / 5
Diversity & inclusion
4.2 / 5
Recommend to a friend
87%
Positive business outlook
86%

Funding

Shows saved funding data.

Total funding
$258M
Last raise
Series C
8 months ago
Funding details
Amount raised
$258M
Last round
Series C
Last fundraise
8 months ago

News

Shows saved company news.

Canopy to be Highlighted in Two Studies at ASH 2024
Nov 12, 2024 • PR Newswire
Data Vantage: HealthifyMe, Andalin, SIRCLO and Canopy in focus
Oct 15, 2024 • DealStreetAsia
Canopy Life Sciences announces the appointment of Susanne Clark as Chief Executive Officer as Joe Walsh Transitions to Executive Chair
Oct 15, 2024 • Morningstar

Marketing leadership

Shows saved marketing leaders.

KC Brothers
KC Brothers
Director of Product Marketing
Patrick Nelson
Patrick Nelson
Director of Demand Generation
Chad Saley, APR
Chad Saley, APR
Content Director

CMO profiles

Shows saved CMO-level marketing leaders.

KC Brothers
KC Brothers
Director of Product Marketing
5.3%
Social
0.9%
Paid referral
0.7%

Total followers

15.5K

12-mo growth

+24.9%

Monthly growth

+3.3%