SalaryGuide
SalariesCompaniesJobs
AboutPricingBlogFor Employers
CompaniesbrightwheelSalaries
brightwheel logo

brightwheel

Brand

3.6
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

Loading company data...

Loading jobs...

SalaryGuide

The career growth platform that helps marketers earn what they're worth. Transparent salaries, jobs, company intel, and AI tools built for marketers.

For Jobseekers

  • Browse Jobs
  • Marketing Salaries
  • Companies
  • Add Your Salary
  • Pricing

For Employers

  • Employer portal
  • Salary Reports
  • Employer Pricing
  • About for Employers

Company

  • About Us
  • Blog
  • Careers
  • Contact Us
  • Sitemap

Legal

  • Privacy Policy
  • Terms of Service
  • Refund Policy

© 2026 SalaryGuide. All rights reserved.

Company overview

Brightwheel is the leading platform for early education that combines SaaS, Payments, and a consumer-like daily experience. With brightwheel, teachers save valuable time through easy tools for assessment, communication, and photo sharing; administrators can manage their business with enrollment, reporting, and online bill pay; parents get a beautiful, real-time view of their child’s day that helps them participate in the learning + continue it at home. Brightwheel is the fastest growing and top reviewed product in early education - a $100B US market. Investors include Addition, Bessemer, Emerson Collective, GGV Capital, Lowercase Capital, and Mark Cuban. We're hiring!Open Positions: https://jobs.lever.co/brightwheelShark Tank Pitch: https://www.youtube.com/watch?v=5iKitGJeAZ4
Founded in 2014
San Francisco, California, USA
498 employees (24 in marketing)
www.mybrightwheel.com
65% recommend to a friend
67% positive business outlook

People

Marketing leadership

Joy Li He
Joy Li He
Head of Performance Marketing
At the company for 2 years 1 month
Dima AlTabbaa
Dima AlTabbaa
Director of Product Marketing and Pricing
At the company for 1 year 4 months
Lauren Newman
Lauren Newman
Senior Demand Generation Manager
At the company for 1 year 6 months
Lucy (Melling) Pentella
Lucy (Melling) Pentella
Senior Product Marketing Manager
At the company for 4 years 2 months

Hiring activity

Open marketing jobs over time

12 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$88.8M

Last raise

$55M

Series C, 5 years ago

Funding history

Feb 2021

Series C Brightwheel · $55M

Dec 2020

Venture Round Brightwheel

Oct 2018

Series B Brightwheel · $21M

Nov 2017

Grant Brightwheel

Feb 2017

Series A Brightwheel · $10M

Audience

Monthly website visitors
2M
Month over month-18.4%
Quarter over quarter-27.4%
Top sourceDirect (69.2%)
Ad budget per month$30.6K
Average search rank41.6
Traffic source mix
Direct
69.2%
Search
26.5%

News

What Happened To The Brightwheel App From Shark Tank Season 7?
Aug 17, 2025 • SlashGear
Brightwheel Net Worth - Latest Sales After Shark Tank!
Jun 20, 2025 • Techie + Gamers
Shark Tank Brightwheel Update 2025 | Season 7
Apr 13, 2025 • Shark Tank Recap

Links

www.mybrightwheel.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +0.8% year over year

May 2016

Seed Round Brightwheel · $600K

Referral
3.6%
Paid referral
0.4%
Social
0.3%

LinkedIn followers

Follower count and growth

Total followers

49.3K

12-mo growth

+26%

Monthly growth

+4.2%

Salaries

Median base

$124,000

Median total

$124,000

Median experience

5 years

Submissions

3

Help build salary transparency at brightwheel

Share your compensation anonymously to see full data.

Contribute

Open positions12 open marketing positions

brightwheel logo

Senior Manager, GTM Strategy

brightwheel

USA (Remote)

$171K/yr - $209K/yrIn-houseFull-timeSenior level7+ years exp.
1 day ago
brightwheel logo

Principal AI Software Engineer, GTM

brightwheel

USA (Remote)

$194K/yr - $263K/yrIn-houseFull-time
6 weeks ago
brightwheel logo

SEO Lead

brightwheel

USA (Remote)

$98K/yr - $150K/yrIn-houseContractSenior level5+ years exp.
2 months ago
brightwheel logo

AI Growth Systems Manager

brightwheel

USA (Remote)

$107K/yr - $153K/yrIn-houseFull-timeSenior level
4 months ago
brightwheel logo

AI Campaign Operations Specialist

brightwheel

USA (Remote)

$107K/yr - $153K/yrIn-houseFull-timeMid level
4 months ago
brightwheel logo

Senior Analyst, GTM Intelligence

brightwheel

USA (Remote)

In-houseFull-time
4 months ago
View all 12 jobs

brightwheel insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2014
Headquarters
San Francisco, California
Employees
201-500
Flat last 12mo
Marketing team
24
5% of company
13 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Series C–like · Flat headcount last 12 months · More mature · Last funding 3+ years ago
Trend
2021-09-27 -> 2025-11-24
Headcount (12 months)
+0.8%
Last funding round
62 months ago
Negative news (120 days)
0
Risk score2/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
2M
Month over month-18.4%
Quarter over quarter-27.4%
Top sourceDirect (69.2%)
Traffic source mix
Direct
69.2%
Search
26.5%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
106 competitor sites
Search traffic: 116.6K organic clicks / 6.7K paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
-6,297
Ad budget per month
$30.6K
Average search rank
41.6
Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result
9.1 / 5
124 reviews saved
Reviews month over month
—
Reviews quarter over quarter
0%
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
1 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

24
5% of the company • 13 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 24.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.6 / 5
Work-life balance
3.7 / 5
Culture
3.6 / 5
Diversity & inclusion
3.6 / 5
Recommend to a friend
65%
Positive business outlook
67%

Funding

Shows saved funding data.

Total funding
$88.8M
Last raise
Series C
5 years ago
Funding details
Amount raised
$88.8M
Last round
Series C
Last fundraise
5 years ago

News

Shows saved company news.

What Happened To The Brightwheel App From Shark Tank Season 7?
Aug 17, 2025 • SlashGear
Brightwheel Net Worth - Latest Sales After Shark Tank!
Jun 20, 2025 • Techie + Gamers
Shark Tank Brightwheel Update 2025 | Season 7
Apr 13, 2025 • Shark Tank Recap
3.6%
Paid referral
0.4%
Social
0.3%

Total followers

49.3K

12-mo growth

+26%

Monthly growth

+4.2%

2023-04-01 -> 2026-01-01
Open jobs growth
—
Biggest role change
—
Latest open role
Onboarding Specialist (TEMP)