7 weeks ago
Growth Marketing Manager (Outbound)
Canvas8
London, UK (Hybrid)Full time£40K/yr – £43K/yr
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Growth Marketing Manager (Outbound)
London, UK (Hybrid)
£40K/yr – £43K/yrMid Level2+ years expFull time
Posted 7 weeks ago
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Job Summary
Own the outbound demand-gen engine with data-enriched prospecting, multi-channel cold outreach, and tight sales alignment to drive SQL-ready pipeline.
- Prospect data enrichment and intent-driven workflows in Clay to feed targeted campaigns.
- Cold outreach design and execution in Lemlist with copy, cadence, and reporting.
- Sales enablement and messaging alignment with the broader content calendar.
Job Description
Responsibilities
- Build and maintain enriched prospect lists inside Clay, including custom data points and buying intent-triggered workflows
- Design and execute cold outreach campaigns in Lemlist – from copy to send schedule to reporting
- Write sharp, personalised outreach copy across email and LinkedIn that cuts through the noise
- Own campaign performance – open rates, reply rates, booked meetings – and iterate accordingly
- Work with sales to sharpen targeting, messaging and sequencing over time
- Training and upskilling the sales team on the effective cold outreach process
- Collaborating with sales and brand marketing teams to ensure consistency of approach and that outbound messaging is in alignment with the broader content calendar
Canvas8
We are Canvas8, a global strategic insights practice operating out of London, LA, New York, Singapore and Manila. We help organisations grow through a better understanding of people. Primarily focused on media, communications and product development, our award-winning insights inspire clients including The Bill & Melinda Gates Foundation, Google, Edelman, Mindshare, MTV, Nike, the British Government and Samsung.Our work is about investigating the hidden insights in everyday life – from the psychology of boredom to teenage make-up rituals – and making them meaningful for brands. Our team blend skills from psychology to journalism, anthropology to behavioural economics. What unites them is a desire to understand people and a passion for delivering outstanding work.Supported by our network of over 3,500 experts, from TED speakers to MIT fellows, and underpinned by innovative research methods, we work at the intersection of behavioral science, culture, business and creativity to understand human behaviour.Our flagship product is our Library platform, an online database of over 38,000+ trend reports and case studies spanning 15 industries, nine markets and five generational audiences – complemented by our innovative consultancy offer, which often spans multiple markets. We have also recently launched Toolkit, templated consultancy solutions for faster, affordable results; as well as Access which contains thousands of specialist experts at our clients' fingertips for added validation.
Traffic Signals
Monthly Visitors
23.2K
Traffic Source Mix
Search
34.4%
Direct
52.3%
Referral
6.7%
Social
5.1%
Paid
1.3%
Headcount Trend
Current headcount: ~217
Marketing Team
Marketing Team Size
56 (26% of company)
Marketing Roles Posted (Last 30 Days)
1
