Responsibilities

• Lead marketing across five museums, overseeing venue marketing, exhibitions, partnerships, agencies and brand development.
• Lead Brand & Venue Marketing across the V&A family of museums, helping shape how one of the world's most recognised cultural brands engages audiences today and for years to come.
• Establish clear priorities, strengthen planning, improve measurement and create a culture where marketing owns business outcomes, not simply campaign delivery.
• Inherit a talented team, but more importantly you\'ll help shape what that team becomes.
• Oversee venue marketing, exhibitions, partnerships, agencies and brand development.
• Collaborate with colleagues across Audience Insight, Customer Growth, Digital, CRM and Commercial.

Requirements

• Experience driving ticket sales or visitor growth in consumer-facing organisations such as visitor attractions, entertainment, retail, hospitality, travel or sport.
• Built high-performing marketing teams, delivered commercial results and enjoy creating clarity where others see complexity.
• Able to think strategically as well as tactically.
• Uses insight to make decisions.
• Measures success through outcomes.
• Balances commercial and cultural goals.
• Coaches team to build capability.
• Enjoys building rather than maintaining.