TikTok Influencer Marketing Manager at The Beauty Tech Group | Manchester, UK

TikTok Influencer Marketing Manager

Manchester, UK (Hybrid)

Salary Not AvailableSenior Level

Posted 2 months ago

The other 99% submit and hope. You're about to do something different.

Own creator-led engagement on TikTok for beauty tech brands, turning trends and moments into reactive content that drives community affinity.

Trend spotting: surface TikTok culture moments and beauty creator trends to shape timely content opportunities.
Creator operations: coordinate with Influencer and Social teams to amplify content and boost brand visibility.
Creator cultivation: proactively engage creators to deepen relationships and brand affinity.

Responsibilities

Monitoring trends, sounds, creators and cultural moments, identifying opportunities for our brands to participate in relevant conversations.
Working closely with Influencer and Social teams to amplify creator content and drive community engagement.
Proactively engaging with creators to increase visibility and brand affinity.
Identifying viral opportunities and reactive content moments, moving quickly to bring ideas to life.
Monitoring competitor activity and wider beauty, wellness and social media trends.
Reporting on sales performance across The Beauty Tech Group Portfolio

Requirements

Proven experience managing creator campaigns, predominantly on Tiktok
Strong understanding of TikTok culture, trends, algorithms and platform behaviour.
Excellent copywriting and communication skills.
Ability to identify trends early and translate them into brand-relevant content opportunities.
Experience using TikTok analytics and social reporting tools.
Highly organised with strong attention to detail.
Comfortable working in a fast-paced environment and managing multiple priorities.
Passion for beauty, wellness, fashion, lifestyle or creator culture.

Preferred