Staff Product Marketing Manager, EMEA

Responsibilities

• Regional Go-to-Market Execution Support product launches and GTM strategies across EMEA, ensuring alignment with regional needs. Localise global marketing campaigns for key and emerging EMEA markets. Optimise product messaging and positioning for diverse audiences.
• Sales Enablement Adapt global sales content for EMEA, ensuring relevance and effectiveness. Equip sales and partners with the right messaging, competitive insights, and use cases. Gather regional feedback to refine positioning and enablement strategies.
• Content & Messaging Tailor product messaging to resonate with EMEA customers while maintaining global consistency. Work with content teams to adapt marketing assets (case studies, blogs, web pages) for the region.
• Market Insights & Competitive Intelligence Conduct research on customer trends, industry shifts, and regulatory considerations in EMEA. Analyse competitors and identify opportunities for differentiation. Share insights with global and regional teams to inform strategy.

Requirements

• 7+ years domain experience in Product Marketing, B2B SaaS marketing, or a related field. Familiarity with Identity & Access Management (IAM), cybersecurity, or cloud security solutions. You know who the players are, where the gaps lie, and how to win.
• Proven PMM Toolkit: Demonstrated track record of owning product messaging frameworks, tier-based launch plans, buyer persona creation, and competitive battlecards from end to end.
• Communication Excellence: Strong written and verbal storytelling skills, with experience of clear, concise product messaging for complex technical products. Written and verbal communication required in English (business proficiency)
• Market Knowledge: Experience launching solutions to the EMEA region. Solid understanding of enterprise buying behaviors, regulatory landscapes, and business cultures across key EMEA sub-regions.
• Hands-on Technical Proficiency: A technologist at heart. You must have a track record of supporting sales teams with bringing the solutions to life, and be comfortable demoing the product to technical buyers.
• Strategic & Action-Oriented: Ability to utilise data-driven market research and performance analytics to adapt global messaging, sales enablement, and campaign assets into relevant content tailored to regional EMEA market needs.
• Education: Bachelor’s degree in Marketing, Business, or a related field (or equivalent practical experience).
• Working environment: Collaborative, self-motivated, and comfortable working in a fast-paced, cross-functional environment.

Benefits

• equity (where applicable), bonus, and comprehensive healthcare coverage and financial benefits including paid time off and parental leave in accordance with our applicable plans and policies.