Responsibilities

• Creating warm, accurate posts and simple graphics in Canva that share support, information and lived experience across our channels
• Helping plan and schedule content across Instagram, Facebook, LinkedIn and X
• Helping us explore and launch a presence on TikTok, if that is something you would enjoy
• Keeping an eye on comments and messages, replying kindly to straightforward ones and passing anything sensitive or distressing to the staff team
• Spotting awareness days, campaigns and moments that matter to our community and suggesting content for them
• Sharing simple updates on what is landing well, so we can learn what our audience values

Requirements

• You do not need to be a marketing professional. We are looking for someone who cares about our cause, writes clearly and warmly, and can handle a sensitive subject with care. You would be comfortable on social media, happy to learn our tools and brand, and able to organise your own time so the volunteering fits around your life.
• A genuine interest in our cause and a caring, sensitive approach to content about pregnancy, illness, loss and mental health
• Confidence using one or more social media platforms (Instagram, Facebook, LinkedIn or X), whether in a personal or work setting
• The ability to write clearly and warmly for a general audience, with good attention to accuracy
• Reliability and the ability to organise your own time around the volunteering
• A willingness to follow our brand, safeguarding and confidentiality guidance, and to check content with the team before posting where needed

Preferred

• Helpful extras: Making simple graphics or short videos, for example in Canva (templates and guidance are provided, so this is not essential)
• An interest in or experience of creating TikTok content
• Lived experience of hyperemesis gravidarum or pregnancy sickness, or a close understanding of it. This is valued, not required
• Any experience of content planning, scheduling tools or basic social media insights
• Any experience of volunteering with, or working for, a charity

Benefits

• The chance to make a real difference to people going through one of the hardest parts of pregnancy
• Hands on experience across live social channels, including the opportunity to help launch a new TikTok presence
• An induction, a named contact for support, and Canva templates and brand guidance
• Reasonable out of pocket expenses reimbursed
• A reference after a reasonable period of volunteering with us