Social Media Manager

Responsibilities

• Develop and manage social media strategies across TikTok, Instagram, YouTube Shorts, Facebook and other relevant platforms.
• Generate creative ideas and develop recurring social formats.
• Plan and manage content calendars, campaigns, shoots and production schedules.
• Write hooks, scripts, captions and creative briefs.
• Film and edit short-form video content.
• Repurpose long-form footage and existing production material into engaging social-first content.
• Create behind-the-scenes, educational, interview, storytelling and project-focused content.
• Work with and direct UGC creators.
• Produce UGC-style advertising and organic social content.
• Appear on camera when required as a presenter or personality.

Requirements

• Experience managing social media accounts for brands, organisations, entertainment companies or businesses.
• Strong understanding of TikTok, Instagram, YouTube Shorts and Facebook.
• Experience creating short-form and long-form video content.
• Experience with filming and editing.
• Experience developing content strategies and managing content calendars.
• Strong copywriting and storytelling skills.
• Experience analysing social media performance.
• Excellent organisational and project-management skills.
• Confidence working independently and taking ownership of projects.
• A strong understanding of what makes content engaging and shareable.

Preferred

• Experience working with humanitarian, charity or disaster-relief organisations.
• Experience working with entertainment brands, television or established intellectual property.
• Experience creating UGC-style advertising.
• Experience directing creators or managing UGC campaigns.
• Experience with paid social advertising.
• Experience building or marketing e-commerce products.
• Experience appearing on camera.
• Experience repurposing long-form footage into social-first content.

Benefits

• This is an opportunity to take ownership of the organisation's social media presence and play a central role in shaping how Humanitarian Operations communicates online.