Responsibilities

• Manage all Andretti Formula E social media channels (not limited to: Instagram, Threads, Twitter/X, TikTok, LinkedIn, YouTube) while supporting the other TWG Global teams as needed.
• Attend all Andretti Formula E race events to provide real-time social media coverage on site.
• Lead the planning and scheduling of content, using Sprout Social and Monday.com to ensure visibility of activity across the organisation.
• Produce and distribute content briefs for internal teams and external suppliers.
• Maintain the established social media tone of voice and ensure alignment with Andretti Global brand guidelines.
• Work collaboratively with the in‑house Content Producer to capture and produce content for social channels.
• Work closely with the marketing and creative teams to uphold brand standards and develop graphical assets for social media use.
• Play a key role in guiding how our partners activate on social media. From assisting with campaign planning to executing on the ground, in market and ultimately syndicating content across multiple channels.
• Build and maintain relationships with influencers, athletes and public figures relevant to the program.
• Regularly monitor and report on social media analytics, identifying trends and advising on their potential impact.

Requirements

• 2–3 years’ experience in social media, content creation or marketing.
• Strong knowledge of current and emerging social media platforms and trends
• Proven experience growing and managing social media audiences, including day-to-day management of major brand channels.
• Strong copywriting skills with the ability to maintain a consistent tone of voice.
• Experience using Adobe Creative Suite with excellent attention to detail.
• Experience delivering social media marketing campaigns, including paid activity.
• Understanding of the broader digital landscape and the role of social media within sport.
• Ability to work effectively with internal and external stakeholders at all levels.
• Comfortable working in a fast-paced, collaborative environment with strong attention to detail.
• Willingness to work flexible hours, including evenings and weekends, and to travel as required.