Responsibilities

• Social & Influencer Strategy: Support the development and execution of the organic social media and influencer strategy, ensuring absolute alignment with the wider marketing strategy
• Campaign Integration: Collaborate closely with the Marketing Controller, Digital Marketing Manager and Trade Planning to ensure social and influencer plans are built into the creative briefing and delivery of all integrated marketing campaigns
• Content creation: Oversee the creation of highly engaging social content calendars
• Community Management Maintain brand safety and ensure community tone of voice remains consistent, positive, and legally compliant
• Performance & Insight: Own the performance metrics for social channels. Track, report, and deliver actionable insights on campaign reach, engagement, sentiment, and influencer ROI to inform the annual marketing plan
• Trend & Competitor Monitoring: Keep the business at the forefront of social trends, platform algorithm updates, and pop-culture moments to maintain brand relevance

Requirements

• Strong experience managing social media platforms within a retail or consumer-facing brand
• Proven ability to create and direct/brief highly engaging social media content
• Experience supporting and managing end-to-end influencer campaigns
• Deep functional knowledge of social platforms (Instagram, TikTok, YouTube, Pinterest etc) and social listening/analytics software
• Outstanding written communication, presentation, and creative copy skills
• Highly collaborative with strong relationship-building skills across cross-functional internal teams and external talent

Benefits

• Company benefits for our Support Centre colleagues include 4pm Friday finish, 24 days holiday plus bank holidays, your birthday off, holiday trading scheme, family friendly leave, employee discounts, free coffee Wednesdays and much more!