Responsibilities

• Own social reporting across all major platforms including TikTok, Instagram, Facebook, YouTube and emerging channels.
• Manage reporting tools including Sprout Social, Rival IQ, TikTok Analytics, Meta Business Suite, Looker Studio/Power BI and other relevant platforms.
• Develop and maintain automated reporting dashboards where possible.
• Measure creator, influencer and affiliate performance across campaigns.
• Deliver weekly, monthly and quarterly performance reports and executive dashboards.
• Analyze content performance and identify opportunities for growth.
• Track competitor activity and benchmark brand performance.
• Monitor emerging platform trends, algorithm updates and new platform features.
• Translate data into clear recommendations and actionable next steps for the wider business.
• Produce regular trend reports and performance insights to support strategic decision making.

Requirements

• 3–5+ years’ experience in social media, digital marketing, analytics or creator marketing. Strong experience with social analytics platforms including Sprout Social, Rival IQ, Meta Business Suite, TikTok Analytics, Looker Studio/Power BI and Google Analytics (GA4). Experience using social listening platforms such as Brandwatch, Sprinklr, Meltwater or Brands24. Deep understanding of TikTok, Instagram, Facebook, YouTube and emerging social platforms. Experience analysing both organic and paid social media performance. Strong Excel, PowerPoint and presentation skills. Ability to interpret complex data and translate it into actionable recommendations. Excellent communication and stakeholder management skills. Strong commercial awareness and analytical thinking. Understanding of influencer, creator and affiliate marketing. Highly organised with excellent project management skills. Comfortable using AI tools to improve productivity and reporting. Desirable: Experience managing influencer or creator programmes. Desirable: Experience with affiliate marketing programmes. Desirable: Experience within FMCG, consumer goods or retail. Desirable: Experience supporting international brands or global social media programmes. Desirable: Experience working with e-commerce and retailer media performance.