Responsibilities

• Reporting, Insight & Performance - Own the collection, organisation and interpretation of social and campaign data - Build clear, well-structured reports combining quantitative performance and qualitative insight - Build and track KPIs, OKRs and benchmarks across social and influencer, highlighting what’s working, what’s not, and why - Turn performance data into actionable recommendations for creative, social and strategy teams - Own ongoing optimisation across retainers Strategy Development - Interrogate the brief and distill client brands, audiences and business challenges. - Develop social-first strategies, creative territories and write compelling creative briefs - Brief creatives with clear insight, audience understanding and cultural context - Present strategy and results to clients and internal stakeholders with confidence - Act as the go-to voice on the platforms: advise clients and internal teams on what’s changing and what it means for social strategy. Influencer Strategy - Apply strategy into influencer output, ensuring activity aligns with campaign objectives, creative vision, and platform best practice through clear recommendations, influencer selections, and campaign inputs. - Tie influencer and creator activity back to broader social and brand strategy, not just one-off deliverables. - Identify trends and behaviours across culture, consumers, creators, and competitors to uncover strategic influencer opportunities. Creative & Social Collaboration - Work closely with Creative and Social teams to ensure ideas are strategically grounded and performance-aware. - Guide and oversee organic content planning and calendars (inclusive of creator content), working with creative/content teams to keep output sharp, consistent and ensure work remains on-brief, insight-led and aligned to platform behaviours. - Support the development of organic calendars, content systems and campaign structure

Requirements

• 4+ years’ experience in an agency, marketing, social, digital or related role
• Comfortable working with data, spreadsheets and dashboards
• Clear, confident written communication skills
• Highly organised with strong attention to detail
• Solid, current knowledge of how major platforms work – algorithms, formats, culture, and what actually drives engagement.
• A track record of building social strategy that moved the needle against client objectives.
• A collaborative mindset - you enjoy working with creatives, not just alongside them.
• Comfortable in a fast-paced, evolving agency environment
• Experience managing or mentoring junior team members
• Comfort presenting strategy and results to clients and internal teams

Benefits

• Hybrid working: 3 days in office (Tues–Thurs), 2 days WFH
• 25 days of holiday, plus bank holidays
• Additional personal day of leave each year
• Summer working hours
• Regular team socials
• Internal & external training and development programmes
• Private Medical Insurance & wellbeing perks (Vitality)
• Cycle to work scheme
• Flexible pension plan
• Salary 40 - 50K