Responsibilities

• Develop clear, compelling, and scalable marketing enablement materials – toolkit, guides, playbooks
• Develop clear, compelling sales narratives, value propositions, narratives, messaging
• Support development of creative and thought leadership content aligned to strategic priorities
• Track and manage marketing budgets, flagging risks or gaps proactively
• Analyse campaign performance using defined KPIs and provide actionable insights
• Develop clear, compelling marketing and sales presentations
• Manage agency and vendor relationships, providing direction and ensuring delivery against brief
• This position will partner closely with global and regional partners from both Product and Marketing to deliver scalable solutions across the globe. The Senior Specialist will report to the Director of Global Product Marketing for Consumer Products.

Requirements

• Bachelor’s degree required

Preferred

• Experience in payments, fintech, or related industries (e.g., merchants, acquirers, payment facilitators, developers)
• Familiarity with emerging technologies such as blockchain, digital assets, and open banking