Responsibilities

• Build and own the annual content plan across both websites and digital channels (web and social)
• Write compelling, original copy - blogs, landing pages, advertorials - that serves both readers and search engines
• Build and edit pages in WordPress, working within existing templates and improving page structure
• Brief designers on infographics, social posts and visual content; partner with compliance to keep all copy within regulatory guidelines
• Set organic traffic targets, build reports in GA4 and Search Console, and track performance against them
• Monitor AI mentions - tracking whether Memoria appears as a cited source in LLM-generated answers

Requirements

• 3–5 years’ experience writing SEO content, with a track record of driving organic growth
• A genuine understanding of how AI search works and where it’s heading - GEO, AEO, LLM retrieval - and the ability to translate that into a practical content plan
• Hands-on experience in content management platforms: building and editing pages, not just dropping copy into a CMS
• A real writer. You use AI tools to improve pace and efficiency - not to replace your voice or thinking
• Data literacy: comfortable in GA4, Google Search Console, and tools like SEMrush or Ahrefs
• Strong commercial instinct - you understand that content exists to drive leads and sales, not just traffic

Preferred

• Experience in a regulated industry (financial services, healthcare, pharma, legal)
• Technical SEO knowledge: schema, crawl, site structure
• CRM email experience, ideally Klaviyo
• Meta/social posting experience

Benefits

• 25 days holiday + bank holidays + your birthday off
• Death in service benefit - 4x salary
• Company pension (3% employer / 5% employee)
• Health Cash Plan via Employee Assistance Programme
• Discretionary bonus scheme
• Employee Referral Bonus