Senior Marketing Manager

Ossett, Wakefield, UK (Unknown)

Salary Not AvailableSenior Level3+ years expPermanent

Posted 2 months ago

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Job Summary

Own and orchestrate multi-channel marketing strategy and brand plans to drive revenue, growth, and awareness in health/beauty, coordinating with cross-functional teams and eCommerce for campaigns, testing, and content evolution.

  • Own channel mix and trading plans ensuring alignment with promotions and commercial periods
  • Lead brand and product launch planning to maximize discoverability and purchase levels
  • Develop testing opportunities and business cases for new initiatives aligned to growth objectives

Job Description

Responsibilities

  • Define and lead the overall annual and quarterly marketing strategy aligned with business growth targets, brand joint business plans
  • Ensuring communications are aligned across all marketing channels and cross promotional activities between the Face The Future and Luxurious Look brands
  • Supporting with the marketing strategy for the clinic
  • Working with key stakeholders on developing a best-in-class brand and product launch plan, which delivers high levels of discoverability and purchase levels
  • To work with other department leads on communicating, planning and delivering the operational requirements of the business and that relevant updates across all departments are communicated across the entire business.
  • Work closely with the other department leads on trading and brand plans and the successful implementation of these across the business.
  • Develop clear channel strategies across paid, owned, and earned media
  • Ensure marketing activity supports trading plans, promotions, and key commercial periods
  • Owning the development and implementation of Retail Media, including brand marketing packages, and bespoke plans, to support brands growth objectives
  • Own marketing performance across all channels with clear accountability for growing revenue, efficiency and margin contribution

Requirements

  • Must be within commuting distance to Ossett, WF5 9TQ
  • Proven experience in a senior marketing role, ideally within eCommerce and the health and beauty sector
  • Strong commercial mindset with clear ownership of revenue and performance metrics
  • Experience managing multi-channel marketing strategies
  • Combining a creative mindset with the utilization of a data led approach for decision making and comms planning
  • Experience leading and developing teams
  • Comfortable working in a fast-moving, hands-on environment
  • Leads with accountability and takes ownership of outcomes
  • Buil ds strong working relationships across departments
  • Communicates clearly and keeps teams aligned

Benefits

  • Company events
  • Company pension
  • On-site parking
  • Store discount
  • Work from home
Face the Future logo

Face the Future

Through real experience and knowledge, Face the Future provides support for your lifelong self-care journey. Whether you’re a skintellectual or new to the skincare game, our team of experts are here to give you advice for life during every chapter of your story. Because every version of you deserves to be cared for.We know that working on your ‘you time’ means more to you than just your skincare routine, so we also stock industry-leading haircare and cosmetics brands to offer you the ultimate destination for all your self-care and beauty needs.

Founded in 2005
Wakefield, England, GBR
37 employees (14 in marketing)

Recent Ads

Traffic Signals

Monthly Visitors
244.8K
Monthly Google Ads Budget
$926
Traffic Source Mix
Search
67.3%
Direct
15.4%
Referral
3%
Paid
0.4%

Headcount Trend

Current headcount: ~37

Marketing Team

Marketing Team Size
12 (32% of company)