Senior Marketing Manager

Brighton, Brighton and Hove, UK (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end event marketing engine, planning and executing campaigns to drive event traffic, exhibitor engagement, and post-show insights while managing budgets, partners, and a small team of marketers.

  • Campaign orchestration: plan, run, and optimize event marketing across email, web, social, and paid channels
  • Content and operations: produce copy, coordinate design, manage registrations, and ensure smooth on-site delivery
  • Stakeholder alignment: partner with internal teams and external suppliers to ensure timely delivery and measurable post-show impact

Job Description

Responsibilities

  • Develop plans and implement marketing campaigns to attract visitors to the events and to support exhibition sales
  • Copywriting for emails, web pages, brochures, social media and more
  • Accurate management of marketing budgets
  • Briefing the in-house design team for branding and artwork
  • Managing relationships with event partners
  • Building HTML emails and management of web content
  • Effective use of social media and paid digital marketing
  • Managing one Marketing Executive
  • Database building and management
  • Working effectively with other departments and external suppliers

Requirements

  • Minimum 5 years’ hands-on marketing experience, an ability to work independently and be highly organised.
  • Confident using marketing IT systems (e.g. email platforms, CMS, CRM)
  • Excellent copywriting and proofreading skills
  • Degree in marketing or relevant alternative preferred
  • Knowledge of the workplace design or interiors industry is a plus, but not essential
  • Minimum 5 years’ marketing experience, preferably within trade events, exhibitions or conferences

Preferred

  • Knowledge of the workplace design or interiors industry is a plus, but not essential
  • Degree in marketing or relevant alternative preferred

Benefits

  • A role with real ownership — you’ll be trusted to get on with it, not micromanaged
  • 25 days holiday plus bank holidays — and we close over Christmas and New Year on top of that
  • An employer pension contribution of up to 10% — significantly above the statutory minimum and one of the most generous schemes you’ll find at a company of our size
  • A discretionary company bonus scheme — when the business does well, everyone shares in that success
  • A comprehensive wellbeing package including a cash health plan, EAP, life insurance, critical illness cover, bereavement support, and a contribution towards gym membership or a wellbeing app
  • Flexible start and finish times, so you can work around your life
  • Hybrid working — a genuine blend of Brighton office and home
  • Cycle to Work scheme and Electric Car Scheme
  • Ongoing professional development — in-house training, curated programmes, and dedicated self-directed learning time
  • A paid volunteering day to give back to a cause that matters to you
Diversified UK & Europe logo

Diversified UK & Europe

As a global media company we connect, educate and strengthen business communities through market-leading events, digital products and publications. Our operating divisions and offices are strategically located around the world to provide local expertise and global market access to the industries we serve.

Founded in 1949
Brighton, England, GBR
137 employees (42 in marketing)

Traffic Signals

Monthly Visitors
5K
Traffic Source Mix
Search
63%
Direct
22.6%
Referral
7.7%
Social
5.2%
Paid
1.2%

Headcount Trend

Current headcount: ~137

Marketing Team

Marketing Team Size
36 (26% of company)