Senior Marketing Manager - Digital, Audiences and Data at Connected Places Catapult | London, UK | £63K/yr – £73K/yr

Senior Marketing Manager - Digital, Audiences and Data

London, UK (Hybrid)

£63K/yr – £73K/yrSenior LevelFull time

Posted 2 months ago

Job Summary

Own the end to end digital ecosystem from website to CRM, driving data led campaigns and audience segmentation while overseeing the tech stack and analytics to improve conversion and efficiency.

Growth Infrastructure: consolidate marketing tech, dashboards, and automation to boost measurement and speed.
Marketing Ops: manage CRM integrations, data governance, campaigns, and journey orchestration for cross channel impact.
Audience & Data: build personas, segment data, and prep audiences for targeted, outcome focused campaigns.

Job Description

Own the end-to-end digital marketing stack and audience-first lifecycle from website to CRM, driving integrated campaigns, data governance, and insights that move business metrics.

Growth Infrastructure: orchestrate marketing tech, data governance, dashboards, and automation to improve efficiency and measurement.
Marketing Ops: own HubSpot-Dynamics integration, CRM structures, audience segmentation, and journey orchestration to fuel campaigns.
Audience & Data: build audience insights, personas, and data preparation to inform targeting across channels and content.

Connected Places Catapult

3.5 Glassdoor

Connected Places Catapult is the UK’s innovation accelerator for cities, transport, and place leadership.We provide impartial ‘innovation as a service’ for public bodies, businesses, and infrastructure providers to catalyse step-change improvements in the way people live, work and travel. We connect businesses and public sector leaders to cutting-edge research to spark innovation and grow new markets. We run technology demonstrators and SME accelerators to scale new solutions that drive growth, spread prosperity, and reduce carbon emissions.

Founded in 2019

London, England, GBR

326 employees (41 in marketing)

cp.catapult.org.uk

74% recommend to a friend