Senior Marketing Manager

London, UK (Hybrid)

Salary Not AvailableSenior LevelContract

Posted 2 hrs ago

Job Summary

Own and drive year-round education marketing across Bloomsbury Education, leading campaigns, budget, team management, and partnerships, while building educator communities and coordinating with editorial, sales, and digital teams.

  • Lead the education marketing strategy and budget management
  • Drive cross-functional campaign delivery with the Education Campaigns Executive and other teams
  • Build and nurture educator communities and partnerships with teaching associations

Job Description

Responsibilities

  • Working with the Marketing Director to devise and implement upcoming year-round strategy for marketing Bloomsbury Education books
  • Devising and executing consumer-focused and measurable marketing and publicity campaigns for key brands and titles
  • Working with the Marketing Director to set Education budget, managing and reviewing spends year-round
  • Line-managing the Education Campaigns Executive
  • Supporting the Education Campaigns Executive to deliver successful campaign activity for their allocated areas of list responsibility in line with agreed budgets, targets and outcomes
  • Creating and servicing an online community for UK educators, the UK schools Education market (i.e. early years, primary and secondary) and parents across newsletters, the Bloomsbury website and key retailers such as Amazon
  • Utilise full marketing mix including digital marketing, online advertising, SEO, email, DM and catalogues
  • Attending shows and events to promote the Education lists
  • Planning and organising author events and pitching authors for festivals and conferences
  • Working collaboratively with editorial, sales and digital teams, as well as the wider Children’s M&P team

Requirements

  • Experience of marketing or promoting products to schools, teachers and audiences within the UK Education sector.
  • Proven experience working in book marketing.
  • Line management experience
  • Good knowledge of the UK early-years, primary and secondary Education sectors.
  • Knowledge of community building, social media, email, online advertising, SEO, websites
  • Experience of budgetary management and control.
  • Experience of product or brand marketing.
  • Good copy-writing, proof-reading, design and project-management skills.

Benefits

  • - 25 days holiday
  • - 3.5 days Christmas company holiday
  • - Two paid Personal Wellness Days
  • - Flexible Fridays
  • - Work Anywhere Fortnight
  • - AXA Healthcare Plan (Private Medical Insurance)
  • - Peppy Health App
  • - In-house Doctor
  • - Eye care Voucher Scheme
  • And a range of other benefits as listed on our company website: https://www.bloomsbury.com/uk/connect/work-with-us/rewarding-you/
Bloomsbury Publishing Plc logo

Bloomsbury Publishing Plc

Bloomsbury Publishing is a leading independent publishing house with authors who have won the Nobel, Pulitzer and Booker Prizes, and is the originating publisher and custodian of the Harry Potter series. Founded in London in 1986, we now have offices in London, New York, Santa Barbara, New Delhi, Oxford and Sydney. Bloomsbury is the only publishing company to combine general fiction and non-fiction publishing with academic, professional and educational publishing. We bring together the best talent by combining our passionate colleagues and bestselling authors. Through our commitment to quality, growth, digital publishing and international strategy, we’ve become one of the world’s leading independent publishers. Our purpose is to inform, educate, entertain and inspire readers of all ages, championing a life-long love of reading and learning. We aim to help build a reading culture that benefits wider society.Bloomsbury’s success is due to the belief, commitment and hard work of our talented colleagues. We have a positive and vibrant culture where everyone has a sense of belonging and understands their value. Colleagues are supported to reach their highest potential, with wellbeing at the forefront of everything we do. Initiatives including cost of living support, family policies and healthcare enable colleagues to perform at their best at work. We have a particular focus on Diversity, Equity and Inclusion, as well as community outreach and sustainability. Find out more about us at www.bloomsbury.com

Founded in 1986
London, England, GBR
1.2K employees (727 in marketing)

Salaries

Senior Marketing Manager median pay in the United Kingdom

£70K/yr

Most earn £60K to £80K. Based on 28 salaries, including bonus and equity.

See all Bloomsbury Publishing Plc salaries

Marketing Team

Marketing Team Size
656 (55% of company)
Median Career Experience
22 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
1.4M
Traffic Source Mix
Search
53%
Direct
36.5%
Referral
8.2%
Social
1.6%
Paid
0.6%

Headcount Trend

Current headcount: ~1.2K

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Senior Marketing Manager

Bloomsbury Publishing Plc · London, UK · Hybrid