Head of Marketing
Lost Media
UK (Remote)
$6K/mo - $15K/moIn-houseFull-timeSenior level
8 hrs ago
Senior Marketing Data Analyst
London, UK (Hybrid)
Salary Not AvailableSenior Level5+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the analytics workflow that links marketing activity to ROI, driving incremental testing, MMM integration, and AI-enabled automation across marketing and commercial partners.
- End-to-end analysis: manage high-impact projects and present findings to senior leaders.
- Incrementality & MMM: design tests and models to quantify marketing impact and optimize spend.
- AI-driven efficiency: automate workflows and deploy intelligent agents to scale insights.
Job Description
- Lead complex end-to-end analytical projects with a high degree of autonomy across the marketing and commercial teams
- Design and analyse incrementality experiments for the marketing teams; build statistical models as needed
- Support on projects to improve knowledge of marketing return on investment such as marketing mix modelling (MMM) and brand impact measurement
- Improve understanding of customer behaviour through the sales funnel from both the seller and dealer perspectives
- Deliver presentations of analysis to senior stakeholders
- Help manage attribution frameworks and advise on how these blend with the MMM and incrementality testing framework
- Utilise AI effectively to automate workflows for both your own team and stakeholders deploying agents as needed
- Stay current with AI and data trends; share relevant innovations and best practice with the team
Requirements
- Background in marketing analytics
- 5+ years working in marketing and customer analytics
- Strong SQL & Python
- Expert-level SQL; proficient Python for modelling, statistical analysis and automation
- AI practitioner
- Strong working knowledge of AI tools and ability to share best practice. Knowledge of Claude Desktop Code ideal but not essential
- Experimentation design
- Confident designing A/B tests, advising on methodology, and explaining results to senior stakeholders
- Advanced analytics
- Experience with predictive modelling, causal inference, and statistical techniques beyond basic A/B testing
- Business acumen
- Ability to connect analytical work to business outcomes and champions use of data-led decision making
- Stakeholder influence
- Confident communicator; constructs compelling data narratives for senior audiences
- dbt / BigQuery
- Working knowledge of dbt and BigQuery ideal, but not essential
Benefits
- A competitive salary
- Annual learning budget to support your progression
- BUPA health insurance, discounted dental and gym membership
- On-hand volunteering membership and one paid volunteering day per year
- Hybrid working (2 days in the office per week)
- Pension scheme
- Motorway EV car leasing scheme / cycle to work scheme
- Enhanced parental leave (26 weeks full pay maternity / 4 weeks full pay paternity)
- Workplace nursery scheme
- Top spec MacBook Pro and peripherals
- Regular social events
Motorway
Buying and selling cars should be simpler. And that’s the magic of Motorway. We take the hassle, uncertainty and legwork out of the whole process – connecting private car sellers with 7,500+ verified dealers through a smart, simple platform. Sellers get a great price, fast. Dealers get high-quality stock on their forecourt, fast. Win, win.Since launching in 2017, we’ve helped more than 500,000 people sell their cars and supported thousands of dealers in growing their businesses. With cutting-edge tech and a team of innovators, problem solvers and big-thinkers, we’re moving the car market forward – one seamless sale at a time. No stress, no surprises, just an easy way to sell and buy used cars
