Responsibilities

• Support the global transformation of marketing operations by driving process excellence, campaign workflow optimisation and adoption of modern tools and AI-enabled capabilities.
• Drive execution and governance of end-to-end marketing campaign workflows including intake, planning, execution and measurement
• Own the day-to-day use and continuous improvement of workflow management tools such as Asana, including design, best practices and user enablement
• Apply process improvement methodologies to streamline campaign execution, reduce friction and enhance marketer experience
• Support delivery of global marketing transformation initiatives and drive adoption of new platforms, workflows and operating models
• Apply structured change management approaches to assess readiness and gather feedback and embed sustainable ways of working
• Communicate workflow updates and improvements to stakeholders to ensure awareness and adoption across the organisation
• Utilise project management methodologies to plan, execute and close projects effectively and on time
• Use design thinking approaches to engage stakeholders, gather insights and support continuous improvement initiatives

Requirements

• Strong understanding of modern marketing tactics including events, webinars, content, product-led campaigns and social or paid media
• Experience working in a commercial, operations, marketing or business-facing environment
• Demonstrated ability to drive process improvement and operational effectiveness using structured methodologies such as Lean Six Sigma or similar
• Excellent attention to detail, organisation and follow-through with the ability to manage multiple priorities
• Strong communication skills with the ability to work effectively across global, cross-functional teams
• Experience with or exposure to workflow management and project management tools such as Asana or similar platforms
• Demonstrated proficiency in artificial intelligence concepts, with hands-on experience using AI tools to streamline workflows and enhance operational efficiency. Proven ability to implement AI-powered solutions to solve business challenges. Demonstrates a growing awareness of AI risk management and a commitment to responsible and ethical AI use.
• Education: Bachelor’s degree or equivalent experience required, preferably in Marketing, Business or a related discipline