Senior Manager, Media Strategy & Governance

Weybridge, Hounslow, UK

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own cross-European media governance and alignment to drive efficiency and data-led decision making, with strong agency collaboration and cross-functional influence.

  • Europe governance: shape investment frameworks and opportunities to lift ROI across markets.
  • Cross-channel coordination and local market reviews to ensure KPI clarity and best-practice consistency.
  • Performance-led planning: partner with agencies and internal teams to raise planning quality and measure impact with data insights.

Job Description

Responsibilities

  • Media Strategy & Investment Governance: Lead strategic alignment and governance of media investments across European markets, establishing frameworks and identifying opportunities to improve effectiveness and efficiency
  • Cross-Channel Media Alignment: Oversee coordination of media activities across all channels, resolving duplication and inefficiencies while ensuring alignment with category priorities and commercial objectives
  • Local Market Media Governance: Lead quarterly media reviews with European market teams, guiding on planning alignment and KPI management while driving consistency in best practices
  • Performance, Analytics & KPI Leadership: Drive performance-oriented media management by monitoring investment effectiveness and leveraging data insights to optimize strategic decisions and recommendations
  • Agency & Platform Leadership: Collaborate with media agencies and external partners to enhance planning quality, operational efficiency and performance outcomes
  • Media Operations & Reporting: Oversee media reporting operations, data quality and analytics coordination to ensure timely, accurate visibility of media performance across the organization
  • Cross-Functional Collaboration: Coordinate across marketing, strategy, digital and regional teams to ensure media investments align with business objectives and support insight-led decision-making

Requirements

  • Significant experience in paid media, media strategy or integrated media planning for consumer industries
  • Experience optimising mid-to-large scale media investments across multiple European markets
  • Ability to operate independently and drive alignment across multiple stakeholders in a fast-moving environment
  • Experience leading media planning and governance processes
  • Excellent communication, presentation and influencing skills

Benefits

  • We ensure competitive salaries and benefits by using established benchmarking.
  • We encourage healthy work-life balance supported by hybrid and flexible working policies.
  • We are a positive community who dream big together, respect each other, and enjoy a collaborative culture.
  • We like to celebrate our colleagues who make a real difference using our recognition platform.
  • We also provide allowances for volunteering days so that our staff can support the causes they are most passionate about.
  • You can build your career around you with our fantastic range of learning & personal development programs to enhance your skills.
  • We also encourage our staff to try exciting new roles, in a wide range of countries, with a supportive mobility team to support you if you take that leap!
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Sony

Sony’s purpose is simple. We aim to fill the world with emotion, through the power of creativity and technology. We want to be responsible for getting hearts racing, stirring ambition, and putting a smile on the faces of our customers. That challenge, combined with our spirit of innovation, motivates us to create groundbreaking technology, entertainment, and services for people worldwide. Our history as a global brand has been built around employees that all have a passion for touching peoples' lives, and pride in pushing beyond the status quo to produce truly extraordinary results.We’re uniquely positioned because we operate in many different industries - from movies and music to video games and electronics. And, with offices around the globe, we benefit from a global workforce that learns and grows together through mutual respect. If you're ready to join a diverse team at an innovation-led company with the power to change lives, then we encourage you to read up on the different Sony group companies and check out our Life page. Then, get in touch, and together, let’s make the world say wow.

Founded in 1946
Tokyo, Tokyo, JPN
23K employees (3,556 in marketing)