Responsibilities

• Contribute to brainstorming and sprint sessions to develop original creative concepts that align with client objectives and brand strategy.
• Translate strategic insights and data into visually compelling ideas, demonstrating a strong understanding of the target audience and their motivations.
• Push creative boundaries and challenge conventional thinking to develop innovative and unexpected solutions.
• Generate creative concepts for each project, exploring a range of visual styles and approaches.
• Develop high-quality visual designs for a variety of marketing materials, including digital ads, social media content, print collateral, and video assets.
• Create visually engaging mockups to communicate creative concepts effectively, showcasing the power of visual storytelling.
• Ensure all designs are optimised for different media channels.
• Collaborate cross-functionally to leverage the full capabilities of WPP Open, ensuring its integration into every aspect of our creative projects.
• Accessing and leveraging audience data and insights from WPP Open and network to inform design decisions and creative concepts.
• Collaborating with specialist design talent and agents within Open to enhance the quality and innovation of our work.

Requirements

• Proven experience as an Art Director / Creative within a creative agency.
• Strong portfolio showcasing a range of creative concepts, demonstrating a blend of artistic talent and strategic thinking.
• Excellent visual communication and storytelling abilities.
• Strong proficiency in Figma, including designing with and utilising auto layout and components, and experience working with and contributing to a design system.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).
• Solid understanding of design principles, typography, and layout.
• Familiarity with digital media channels and best practices.
• Ability to work independently and as part of a team.
• Ability to present ideas in a visually engaging manner.
• Strong organisational and time management skills.

Preferred

• Familiarity with agency systems and technologies.
• Familiarity with the WPP Open ecosystem and its capabilities (or a strong willingness to learn).
• Ability to present ideas in a visually engaging manner.