Responsibilities

• Lead creative strategy across a portfolio of high-growth brands, turning performance data, consumer insight, and commercial objectives into scalable creative systems that drive measurable growth.
• Act as the senior strategic lead for clients, influencing creative direction, mentoring junior team members, and partnering closely with founders, account leads, media buyers, editors, and designers to unlock performance at scale.
• Build the frameworks, processes, and testing systems that enable brands to scale sustainably.
• Own strategic outcomes, influence client growth at the highest level, and help shape the future of performance creative.
• Stay ahead of platform trends, champion the use of AI, automation, and innovative creative workflows to improve output quality and efficiency.
• Establish and refine internal creative processes, frameworks, and operating systems.
• Share learnings, performance insights, and best practices across the wider team.
• Drive continuous improvement in creative performance, testing velocity, and operational effectiveness.

Requirements

• 4+ years' experience in creative strategy, performance marketing, paid social, or a related discipline.
• A proven track record of leading creative strategy across multiple high-growth brands.
• Strong experience developing high-performing creative for Meta, TikTok, and other performance channels.
• Demonstrated experience mentoring or managing strategists, editors, designers, or creative teams.
• Exceptional analytical skills with the ability to connect creative decisions directly to performance outcomes.
• Strong commercial awareness and an understanding of what drives profitable growth for DTC and e-commerce brands.
• Excellent presentation and stakeholder management skills.
• Experience presenting strategic recommendations to founders, senior leadership teams, and key decision-makers.
• Deep understanding of consumer psychology, behavioural drivers, and conversion principles.
• A proactive, ownership-led mindset with a desire to continuously improve both your work and those around you.
• A passion for innovation, AI, and the future of performance creative.

Benefits

• Flexible hybrid working with access to premium central London co-working facilities.
• Comprehensive time off: 26 days annual leave plus birthday holiday.
• Private pension scheme with company contributions.
• Performance-based rewards: Monthly team incentives and annual Christmas bonus.
• Recognition programme: Kudos system for dining, shopping, and lifestyle rewards.
• Structured career progression with transparent advancement criteria and annual reviews.
• Opportunities to shape agency strategy and contribute to leadership initiatives.
• Access to industry-leading tools, training, and AI-powered workflows.