Senior Communications and Engagement Officer

Responsibilities

• Develop, implement and evaluate communication, engagement and marketing projects for a wide range of audiences including partners, staff and the general public.
• Manage proactive and reactive media relations on a day-to-day basis. This will include managing reactive media enquiries, briefing journalists, managing events, press conferences, photo calls and visits, supervising filming and preparing reactive statements and Q&A documents.
• Support HEIW’s social media strategy and work with the communications and engagement team, and colleagues across the organisation, to plan regular, engaging content that meets the needs of our target audiences and supports organisational objectives.
• Commission and or produce photographs for all communication channels including our intranet, website, social media, and newsletters.
• The Senior Communications and Engagement Officer will play a key role in managing the good reputation of Health Education and Improvement Wales (HEIW) and delivering high-quality communications and engagement for a range of audiences, ensuring that key internal and external audiences understand HEIW’s aim and vision.

Requirements

• Applicants should have strong analytic and SEO skills, previous experience of using content management systems and design / editing tools including Canva, and the Adobe Suite.
• The role requires excellent content writing skills, digital expertise, creativity and the ability to balance planning, coordination, collaboration and hands on delivery in a high-profile public sector organisation.