Strategy Plus

SEM Manager

Birmingham, UK (Hybrid)

£40K/yr – £45K/yrSenior Level5+ years expFull time

Posted 4 weeks ago

Job Summary

Own planning and execution of SEM and SEO strategy to drive growth, with ongoing optimization of campaigns and analytics-driven improvements across SEO, PPC, and technical health.

Job Description

Responsibilities

  • Plan, develop and implement our SEM strategy that drives growth and a positive ROI
  • Develop and optimise Google search and shopping campaigns
  • Develop and manage On-Page and Off-Page SEO to reach group KPI’s and targets.
  • Leverage customer insights and analytics to optimise campaigns continually
  • Ensure Google Analytics (GA4), Search Console and Merchant Centre are utilised correctly
  • Track and analyse technical factors affecting search visibility, crawling and index coverage, providing insight and recommendations for improvement.
  • Audit and manage link-building campaigns
  • Work well with your various team members, both technical and creative
  • Manage a happy relationship with clients

Requirements

  • Minimum of 5-year hands-on SEO and PPC experience
  • Excellent knowledge of Search Engine algorithms and Google Ad platform updates.
  • Strong Tech SEO skills and experience with all facets of SEO optimisation
  • Hands-on experience with the Google suite of solutions (Google Analytics, Tag Manager, Search Console, Merchant Centre) as well as web analytics tools such as SEMRUSH
  • Strong sense of ownership – you make sure tasks get done
  • Experience with both B2B and eCommerce websites
  • Worked with WordPress, Magento and Shopify previously.
  • Google Ad certified
  • SEO & PPC: 5 years (required)

Preferred

  • Strategic mindset and ability to translate (complex) SEO problems to business owners
  • You feel comfortable working with multiple projects and people simultaneously, not losing track of business priorities.
  • Prioritise activities
  • Must work well, both collaboratively and independently.
  • Must thrive in a fast-paced environment

Benefits

  • Company events
  • Flexitime
  • Gym membership
  • Hybrid Working

Salaries

Posted range

£40K/yr – £45K/yr

Taken straight from the job posting.

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SEM Manager

Strategy Plus · Birmingham, UK · Hybrid