Search Executive

Surrey, UK (On-site)

£45K/yr – £50K/yrMid Level3+ years expFull time

Posted 10 hrs ago

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Job Summary

You will own the regional SEA/GEO and SEO program, leading paid search campaigns, insights for GEO/SEO priorities, and cross‑functional collaboration to align content and strategy.

Lead paid search optimization and agency partnerships
Define GEO/SEO priorities with internal and external teams
Drive quarterly business reviews and data-driven reporting

Job Description

Responsibilities

Implementing the Unified Search Strategy
Create and execute paid campaigns with external agencies, inc KW & prompt research, ad copy approval, campaign set up and ensuring campaigns are delivering against core business priorities
Providing insights to help define priorities for GEO/SEO strategy -, working in partnership with external agencies & internal content team
Supporting the regional team when building content for new product launches, to optimize the content for GEO/SEO
Build and elevate Search capabilities via regular update and best practices sharing with key stakeholders (Regional Marketing, Global, Countries) as well as through Search Trainings and GA skills integration
Work closely with EMEA markets to ensure feedback is provided and that the central search team is providing the right support and answering all country needs
Monitor and understand organic traffic trends for Hill’s as well as our competitors
Monitor and optimize paid search campaigns alongside our external agency team - inc testing of new features and bi weekly reviews of ad account statuses (budgets, pacing, ad copy etc)
Ownership of QBRs (Quarterly Business Reviews)
Ad hoc reporting as and when required by markets & regional team

Requirements

3+ years of experience within SEA/GEO & SEO
Experience in CPGs an advantage
Must have experience of Google suite - inc Google Ads, SA 360, Google Analytics, KW Planner & Search Console
Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decision
Detail-oriented with excellent organizational and time management abilities
Foundational knowledge regarding the mechanics of SEA, GEO, and SEO within the broader marketing landscape
Proven ability to shape campaign outcomes and a history of driving measurable success
Exceptional verbal and written communication capabilities
Strong interpersonal aptitude with a collaborative approach to teamwork.

Preferred

Bonus to have experience using insight platforms such as BrightEdge, Similarweb and SEMrush

Hill's Pet Nutrition

Work that matters, fueled by passion for pets!At Hill’s we have a purpose. Every day around the world, we transform the lives of millions of pet families through pioneering innovation, science-led nutrition and the best and brightest people.Did you know that the work we do today was originally inspired by Buddy, a guide dog who was suffering from kidney failure in the late 1930s? Dr. Mark Morris Sr. believed the illness was a result of poor nutrition, so he developed a new pet food to help Buddy live a longer, healthier life. That pet food was the forerunner of Hill’s Prescription Diet® k/d® Canine.Dr. Morris was a caring veterinarian, a visionary for clinical nutrition and the founder of Hill’s Pet Nutrition. We are proud to carry on his tradition of caring and his commitment to transforming lives through the highest-quality pet nutrition available. In fact, our mission is “to help enrich and lengthen the special relationships between people and their pets.”Hill's® Science Diet®, Prescription Diet® and Ideal Balance® brand pet foods are sold in more than 86 countries, with total annual sales of more than $2 billion.We share our core values of Caring, Global Teamwork and Continuous Improvement with our parent company, Colgate-Palmolive. Our support to homeless pets and shelters is a living, breathing example of our values, and we are an industry leader in providing pet food to shelter animals around the world. Our Hill’s Food, Shelter & Love program has donated more than $300 million worth of food to shelters and has helped more than 12 million pets find their forever home!We invite you to learn more about Hill’s Pet Nutrition on our website, www.HillsPet.com or www.Hillsvet.com Follow us: https://www.facebook.com/HillsPet, https://twitter.com/hillspet, https://twitter.com/hillsvet,https://www.pinterest.com/hillspethttps://www.instagram.com/hillspethttps://www.youtube.com/user/OfficialHillsPet

Founded in 1948

Leawood, Kansas, USA

3.6K employees (267 in marketing)

www.hillspet.com