Retention Marketing Lead

UK (On-site)

Salary Not AvailableSenior LevelPart time

Posted 2 months ago

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Job Summary

Own retention strategy and steering for multiple ecommerce brands, turning data into client-ready impact while leading a small cross-functional team and acting as the strategic advisor to clients.

  • Strategy & Vision: shape brand-specific retention programs and lifecycle experiments that improve activation, engagement, and revenue.
  • Data Analysis: translate campaign metrics into actionable recommendations and client-ready narratives.
  • Client Partnership & Leadership: run performance reviews, present insights, and mentor the retention team to deliver campaign excellence.

Job Description

Responsibilities

  • What You'll Do: As our Retention Lead, you'll own the strategic direction of client accounts, with a team of copywriter, designer, project manager and Klaviyo Technician following your guidance.
  • Strategy & Vision: Develop comprehensive retention strategies and marketing initiatives tailored to each brand's unique needs
  • Data Analysis: Dive deep into campaign metrics, extract meaningful insights, and translate data into actionable recommendations
  • Client Partnership: Lead performance review calls, present insights and strategies, and serve as the strategic advisor to our clients
  • Team Leadership: Create strategic briefs, mentor the retention team on best practices, and ensure campaign excellence across all accounts

Requirements

  • Extensive Klaviyo expertise
  • Proven experience managing multiple e-commerce brands simultaneously
  • Strong analytical skills with the ability to turn data into compelling client presentations
  • Excellent client-facing communication skills
  • Available to cover UK/EST timezone

Benefits

  • We offer unlimited PTO (Paid Time Off)
  • You'll get to work alongside other Retention Leads who are managing their own teams. This creates opportunities for peer learning, skill development, and firsthand experience doing email & SMS marketing for some of the biggest eCommerce brands.
  • We believe our team culture is second to none in the space. Experience what it's like to work with A-players across the board—highly creative individuals who will inspire you every day.
Frosted logo

Frosted

Frosted is an online dashboard to find price discrepancies across many online marketplaces.

Founded in 2020
Austin, Texas, USA
2 employees

Headcount Trend

Current headcount: ~2