Responsibilities

• Build and manage campaigns across Google Ads, including Search, Display and Performance Max
• Lead on strategy, execution, and optimisation, with a clear focus on ROI and conversion metrics
• Communicate campaign results and recommendations clearly to clients and internal stakeholders
• Contribute to new business proposals and support the growth of our paid media offering
• Keep on top of platform changes, emerging tools, and performance-enhancing trends
• Set clear campaign goals and manage budgets to drive high-quality leads and conversions
• Use audience signals, asset testing and structured reporting to get the most from PMAX

Requirements

• 2+ years’ experience managing paid media campaigns in an agency or performance marketing environment
• Strong working knowledge of:
• Search and Display campaign setup and structure
• Performance Max - including asset groups, targeting, audience signals, and optimisation
• Remarketing
• Confidence working with GA4, Google Tag Manager, and tracking/conversion tools
• Analytical mindset - able to spot trends, test ideas, and report on ROI
• Strong communication skills - able to explain campaign performance clearly to clients
• Bonus: experience with lead gen campaigns in B2B sectors (e.g. accountancy, legal, SaaS)

Benefits

• Work alongside a friendly and collaborative team
• Flexibility to balance office and remote work, with three days a week in the Sutton Coldfield office.
• Opportunities for personal and professional development within a growing agency.
• Collaborate with a variety of B2B and professional service clients, gaining broad industry experience.