Performance Marketing Specialist

UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Build and optimize paid advertising campaigns across Facebook Ads and Google Ads, turning data into wins for ROAS and conversions.

  • Campaign Ownership: Manage end-to-end campaigns on Facebook Ads and Google Ads with clear performance targets.
  • Data-Driven Optimization: Monitor CTR, CPC, CPA, ROAS, and conversions to identify and scale opportunities.
  • Cross-Functional Collaboration: Partner with internal teams to ensure consistent, efficient campaign operations.

Job Description

Responsibilities

  • Launch, manage, and optimize advertising campaigns across Facebook Ads and Google Ads
  • Monitor campaign performance and analyze metrics such as CTR, CPC, CPA, ROAS, and conversions
  • Identify optimization opportunities through data analysis and performance tracking
  • Support campaign scaling, budget adjustments, and audience targeting strategies
  • Analyze creative performance and contribute to ongoing campaign improvements
  • Maintain organized campaign structures and reporting processes
  • Collaborate with internal teams to support campaign consistency and operational efficiency

Requirements

  • Practical experience with Facebook Ads and Google Ads campaign management
  • Understanding of paid media optimization, audience targeting, and campaign structures
  • Familiarity with performance metrics and data-driven decision making
  • Strong analytical and organizational skills
  • Attention to detail and ability to manage multiple campaigns
  • Good communication and teamwork abilities
Jerry logo

Jerry

Jerry is America’s first and only AllCarTM app. We’re redefining and radically improving all things car ownership.When Jerry launched its car insurance compare-and-buy service in 2019, we forever changed the experience of shopping for car insurance. Today, we’re reimagining every step of car ownership to make it better, faster, and more affordable.We’re committed to constantly innovating and improving our AI-powered AllCarTM app. From insurance and financing to maintenance and safety, we’ve got your back. Because we car.Our AllCarTM app makes handling everything car easier with: - PriceProtectTM: Find shockingly good insurance rates from 50+ insurance companies - GarageGuardTM: Keep track of your vehicle to diagnose issues, send scheduled maintenance reminders, estimate repair and maintenance prices, and recommend trusted service providers - DriveShieldTM: Become a safer driver by tracking your driving score and get rewarded with compelling safe-driving rewardsJerry makes owning a car easier by putting car owners first. By perfectly combining AI with human agents, our AllCarTM app provides more customers quality service, faster. Jerry customers can do everything in the app, without making a single phone call (unless they want to!). With 5 million customers nationwide, Jerry is the #1 rated and most downloaded app in its category.Led by serial entrepreneurs, tech alumni, and fintech, insurtech and auto experts, Jerry attracts people who are passionate about improving car ownership and saving Americans money, all while providing a seamless customer experience. We’re relentless, we’re moving fast, and it’s working. Jerry HQ is in Silicon Valley, with offices in Toronto and Buffalo, and remote team members in four countries. Ride with us.Awards:-Forbes/Statistica America’s Best Startup Employers, 2025-YCombinator Top Companies List, 2023-Art Agrawal named a Top 25 InsurTech CEO, 2022

Founded in 2017
Palo Alto, California, USA
356 employees (29 in marketing)

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$3.8M
Traffic Source Mix
Search
33.5%
Direct
55.7%
Referral
6.9%
Social
2.6%
Paid
1.1%

Headcount Trend

Current headcount: ~357

Marketing Team

Marketing Team Size
21 (6% of company)
Median Career Experience
9 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
13

Funding

Total Funding
$242M
Last Raise
Series C, 3 years ago