Senior Performance Creative Strategist
Affluent.co
UK (Remote)
£55K/yr - £62K/yrAgencyFull-timeSenior level4+ years exp.
4 days ago
Performance Creative Strategist (Ecommerce)
UK (Remote)
£40K/yr – £55K/yrMid Level2+ years expFull time
Posted 9 days ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own end-to-end performance creative strategy from research to testing, turning insights into briefs and production-ready campaigns.
- Lead research, ideation and creative briefs to drive performance.
- Translate data and insights into compelling creative across formats.
- Coordinate feedback with editors and AI specialists to accelerate outcomes.
Job Description
Responsibilities
- Research customers, competitors, reviews and market trends
- Identify new audiences, desires, objections and creative angles
- Develop hooks, scripts, storyboards and production-ready briefs
- Use AI tools to improve research, ideation and creative production
- Review hook rate, hold rate, CTR, CPA and conversion performance
- Give editors and AI creative specialists clear feedback
- Build structured tests across messages, formats and audiences
- Record learnings and use them to improve the next creative round
Requirements
- At least one year of performance creative, direct-response copywriting or related DTC ecommerce experience
- Two or more years of relevant experience is preferred
- Strong research, concepting and brief-writing ability
- An understanding of Meta creative metrics
- The ability to turn performance data into practical creative decisions
- Strong written English and clear communication
- Confidence using AI tools without outsourcing your strategic judgment
- Examples of previous campaigns, concepts or strategic work
Preferred
- TikTok or YouTube advertising experience
- Experience working with UGC or AI creators
- Experience producing creative for US consumers
- Familiarity with Motion, Foreplay, Atria or Triple Whale
TwinklingTree
Add a little magic to your world- TwinklingTree brings you whimsical lights that turn your home and garden into a fairytale wonderland, one sparkle at a time! ✨ From glowing branches that dance in the dark to enchanting lanterns that light up your every step, our creations are here to make your spaces shine with wonder.
Traffic Signals
Monthly Visitors
551.2K
Monthly Google Ads Budget
$17.3K
Traffic Source Mix
Search
24.5%
Direct
54.2%
Referral
3.4%
Social
16.7%
Paid
1.1%
Headcount Trend
Current headcount: ~4
Marketing Team
Marketing Team Size
2 (50% of company)
Marketing Roles Posted (Last 30 Days)
2
