Media Account Manager

City of Edinburgh, Edinburgh, UK (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own day-to-day management of key accounts across ATL/digital/retail media; present media solutions based on industry trends and insights; optimise campaigns to meet KPIs; develop media plans aligned with performance objectives; identify growth opportunities and work with the Account Director to capitalise on them.

  • Growth/Performance: Monitor KPIs and optimise campaigns to hit agreed targets.
  • Strategy & Planning: Develop and execute media plans aligned with performance objectives.
  • Account Growth & Collaboration: Identify opportunities for growth and partner with the Account Director to capitalise on them.

Job Description

Own day‑to‑day management of key accounts across ATL/digital/retail media; present media solutions based on industry trends and insights; optimise campaigns to meet KPIs; develop media plans aligned with performance objectives; identify growth opportunities and work with the Account Director to capitalise on them.

  • Growth/Performance: Monitor KPIs and optimise campaigns to hit agreed targets.
  • Strategy & Planning: Develop and execute media plans aligned with performance objectives.
  • Account Growth & Collaboration: Identify opportunities for growth and partner with the Account Director to capitalise on them.
Lane - a Certified B Corp logo

Lane - a Certified B Corp

From Proposition to Performance.We are a creative and media agency realising growth ambitions for inspired businesses.

Founded in 2008
Edinburgh, Scotland, GBR
51 employees (23 in marketing)

Traffic Signals

Monthly Visitors
5.3K
Traffic Source Mix
Search
48%
Direct
37.4%
Referral
7.9%
Social
5.1%
Paid
1.3%

Headcount Trend

Current headcount: ~51

Marketing Team

Marketing Team Size
14 (27% of company)