Measurement Director

London, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own the end-to-end research lifecycle from brief to deliverable, guiding client dialogues with bespoke insights and innovative methods.

  • Research leadership: translate briefs into multi-method studies and deliver clear, user-friendly reports.
  • Client and innovation: manage relationships and lead conversations, driving new approaches and efficiencies.
  • Delivery discipline: ensure on-time delivery, cohesive teamwork, and distillation of complex data into actionable insights.

Job Description

Responsibilities

  • Be responsible for translating client briefs into research projects utilising multiple methodologies.
  • Develop and drive strategic thought for clients drawing from bespoke insights, cultural trends and sound data points.
  • Use your expert knowledge of research methodologies and consumer trends to guide best practice and lead dialogues with clients and the agency.
  • Lead complex analysis and report it in a clear user-friendly format.
  • Take responsibility for client relationships. You will be a key client contact responsible for driving the relationship forward and proving a consistent and strong POV.
  • Drive innovation across the team. You will always be on the lookout for new innovations and research approaches to for us to test and enrich our work.
  • Take a brief and develop a research solution that is fit for purpose, within budget via clear and engaging proposals.
  • Deliver projects in a timely manner and ensure all member of the project teamwork in cohesion.
  • Lead the delivery of reports and other outputs, ensuring complex information is distilled appropriately.

Requirements

  • Excellent advanced Excel skills including data analysis and manipulation.
  • Preferred, not essential - Strong working knowledge of key industry tools and sources such as TGI, IPA Touchpoints, BrandWatch, Meltwater, YouGov Profiles + YouGov BrandIndex.
  • Strong commercial acumen with the skills to drive efficiencies and revenue.
  • Budget and resource management.

Preferred

  • Manage and mentor junior team members on a day-to-day basis.
  • Write thought leadership pieces promoting excellence in insight and audience understanding.
  • Be an active member of relevant industry bodies (e.g. MRS, Media Research Group) and attend training and events.

Benefits

  • competitive medical, group retirement plans, vision, and dental insurance
  • significant paid time off
  • preferential partner discounts
  • employee mental health awareness days
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WPP Media

Media is changing. So are we. We are WPP's global media collective, built for the AI era.We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.

30K employees (6,827 in marketing)

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Current headcount: ~30.1K

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