Responsibilities

• Define and lead go-to-market strategies for our priority sectors, aligned to firmwide growth ambitions
• Identify where and how we can win in the market, translating sector priorities into clear, focused marketing and BD strategies
• Ensure alignment between sector strategies, service line opportunities, and broader firm priorities
• Cross-sell growth across service lines (Tax, Audit, Advisory)
• Sector growth, particularly in priority areas identified by the Board
• Win rate improvement, with a focus on competitive markets such as Financial Services in London
• You will use insight, data, and experience to continually refine our approach and improve performance
• Build strong, trusted relationships with Partners, Directors, and Heads of Teams
• Act as a true marketing partner, embedded within sector teams, contributing to commercial conversations and decision-making
• Confidently challenge and shape BD thinking, positioning, and market approach where needed