Marketing Operations Manager

Birmingham, UK (On-site)

£38K/yr – £50K/yrMid Level4+ years expPermanent

Posted 1 day ago

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Job Summary

Own marketing operations from workflow design and calendars to data quality and platform integrations, guiding cross-functional campaigns end-to-end.

  • Lead cross-functional projects across paid, organic, email and content campaigns
  • Establish standards, governance, and reporting to improve efficiency and outcomes

Job Description

Responsibilities

  • Lead day-to-day marketing operations activities
  • Develop efficient marketing workflows and operating procedures
  • Coordinate campaign planning and delivery processes
  • Establish consistent standards for campaign execution
  • Manage marketing calendars and operational schedules
  • Coordinate activities across digital marketing channels
  • Support delivery of paid, organic, email and content campaigns
  • Monitor campaign readiness before launch
  • Maintain campaign approval and quality-control processes
  • Identify operational bottlenecks and recommend improvements

Requirements

  • Degree or professional qualification in Marketing, Business, Digital Marketing, Analytics or a related subject
  • At least four years of experience in marketing operations, digital marketing, CRM or marketing technology
  • Experience managing marketing processes across multiple campaigns
  • Practical experience with CRM systems
  • Experience with marketing automation platforms
  • Strong understanding of digital marketing channels
  • Experience developing marketing reports and dashboards
  • Strong understanding of campaign tracking
  • Experience managing lead-generation processes
  • Knowledge of marketing funnels and customer journeys