Marketing Operations (CRM) Executive

UK (Remote)

£32K/yr – £35K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own the email marketing automation workstream: design and deploy automated journeys across multiple brands, build templates and segments, and translate data insights into actionable campaign improvements.

  • Own journey automation: design and implement cross-brand customer journeys for multiple channels.
  • Template and data management: build email templates, manage segments, and ensure data accuracy for campaigns.
  • Analytics-driven optimization: create reports and extract insights to guide future campaigns and strategy.

Job Description

Responsibilities

  • Building email templates and creating customer segments in the marketing automation platform.
  • Designing and implementing automated customer journeys for multiple brands and channels.
  • Managing customer data, including manual uploads and exports, while ensuring data accuracy.
  • Creating reports to measure campaign performance and identify areas for improvement.
  • Analysing data to draw insights and support strategic decision-making for future campaigns.

Requirements

  • Prior experience in email marketing, including building segments and setting up automated journeys.
  • Meticulous attention to detail; you’ll be building emails and campaigns to speed and accuracy is critical
  • Strong spreadsheet skills and an interest in advancing your knowledge.
  • A basic understanding of customer lifecycle principles and experience in mapping customer journeys.
  • Familiarity with GDPR principles (further training will be provided if needed).
  • Please note we are ideally looking for candidates available to start with no more than one months notice

Preferred

  • Basic working knowledge of HTML, CSS, or other coding skills
  • Knowledge of CRM reporting and analytics with a proven ability to draw insights and inform campaign strategies.

Benefits

  • - £32,000 - £35,000 DOE + bonus
  • - 25 days' holiday (plus bank holidays), as well as an extra day after you’ve been with us for three, five and 10 years. We also have a scheme to help you buy extra holiday if you want to.
  • - An extra day’s paid leave each year to volunteer for a cause close to your community or your heart.
  • - Big moment day - an extra day’s paid leave for a moment that matters to you - like getting married, moving house or welcoming a new addition to the family (human or furry!)
  • - Help saving for your retirement - we’ll match your company pension contributions up to 6% and you can contribute through salary sacrifice.
  • - Supportive and progressive people policies - we’re proud to have a range of policies to support people in their lives in and outside work, including enhanced family leave and policies to promote flexibility, inclusion and progression.
  • - A healthcare cash plan - giving you money back for a range of medical expenses and fast access to doctor’s appointments.
  • - Car lease scheme - you can buy a brand new electric or hybrid car through our leasing partner, and pay for it through salary sacrifice.
  • - Wellbeing support - including a 24/7 assistance programme for you and your family.
  • - Financial Wellbeing – Access Stream, our app for managing your finances, pay, rewards and benefits all in one place
  • - Access to lots of discounts - including 15% off with Reach's very own online marketplace, Yimbly, where you can buy everything from homewares to beauty products.
  • - Interest-free loans - including for season tickets and technology.
Reach plc logo

Reach plc

3.0 Glassdoor

We’re Reach plc and we’re proud to be the UK and Ireland’s largest commercial news publisher.We connect with people on and offline, sharing our trusted content through 120+ brands, from household names like the Mirror, Express, Daily Record and Daily Star, to local titles like MyLondon, BelfastLive and the Manchester Evening News, plus our growing US brands like the Irish Star.We are in the communities we serve, we understand people’s values and passions, and we reach people where they live - whether that’s their neighbourhood newsstand, their social feed or their favourite app. That’s why every month we reach 70% of the UK online population,10% of the US population, and over 100m social followers around the world.

London, England, GBR
2.2K employees (1,167 in marketing)
42% recommend to a friend
28% CEO approval

Traffic Signals

Monthly Visitors
290.7K
Traffic Source Mix
Search
36%
Direct
43.1%
Referral
16.7%
Social
3%
Paid
1%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
1,015 (47% of company)
Median Career Experience
6 years
Median Tenure
2.8 years

Funding

Total Funding
$178.8M
Last Raise
$178.8M
Post IPO Debt, 1 years ago

Funding History

  • Jan 2025
    Post IPO Debt • $178.8M

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