Responsibilities

• Engagement strategy & positioning - Partner with service line heads, product owners and sales leads to define target audiences, key messages and positioning
• Translate Timera’s products, services and analytics into clear market-facing propositions
• Monitor market and competitor engagement activity to help sharpen Timera’s external presence
• Content, channels & campaigns - Own Timera’s external engagement rhythm across content, LinkedIn, website, webinars, email and events
• Shape the content roadmap with Timera’s market experts, ensuring insights reach clients in engaging formats
• Develop and execute integrated campaigns that are commercially purposeful and linked to measurable outcomes
• Maintain consistency of Timera’s brand voice, messaging and quality across external materials
• Funnel, CRM & BD follow-through - Link marketing activity to BD priorities, lead generation and client follow-up
• Work with LT to improve the customer funnel from awareness to subscription and bespoke opportunities
• Develop use of our CRM system (Nutshell) for campaign tracking, engagement metrics, funnel reporting and lead follow-through

Requirements

• B2B marketing experience: At least 4 years in a B2B marketing or growth role
• Builder mindset & self-starter: able to take business priorities and turn them into practical execution plans with minimal direction - comfortable moving fast, making sensible judgment calls, testing and iterating, and knowing when to ask sharp questions rather than waiting for a detailed brief. Brings genuine curiosity to new tools and ways of working, including AI, rather than waiting for a playbook. Startup or early-stage environment experience a plus.
• Stakeholder management: ability to build an integrated view of marketing efforts across the business – confident influencing and aligning senior stakeholders and comfortable navigating ambiguity to keep activity aligned and moving.
• Digital and marketing competence: hands-on with LinkedIn, content scheduling, CRM platforms and web analytics - and comfortable evaluating and improving the wider marketing technology stack as the function develops.
• Content amplification: proven experience working cross-functionally to take analytical output and ensure it reaches the right audiences through the right channels. Evidence of leading new content formats that improved how material is packaged, presented and received in market is a plus.
• Energy sector experience: B2B marketing experience within the energy sector (particularly power & gas focused) - including in environments such as energy analytics, consultancy, energy investment or energy data and software companies - is required. Curiosity about how energy markets work is also important.