Marketing Manager

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own multi-channel luxury auto marketing strategy to build brand, generate qualified leads, and enable premium buyer journeys.

  • Growth ownership: plan and run digital campaigns, optimise site and landing pages, and oversee social and email for high-end audiences.
  • Measurement and optimization: analyse performance, manage budgets, and translate data into ROI improvements.
  • Cross-functional alignment: partner with sales/ops, manage agencies, and keep brand messaging consistent across channels.

Job Description

Responsibilities

  • The Marketing Manager will lead and execute marketing initiatives to grow brand awareness, drive qualified leads, and strengthen The Specialist Car Buyer’s position in the luxury automotive marketplace.
  • planning and managing digital campaigns, optimising the website and landing pages, overseeing social media and email marketing, and coordinating content creation tailored to high-end automotive audiences.
  • analyse performance data, manage budgets, and present insights to leadership to improve campaign effectiveness and return on investment.
  • collaborating with sales and operations team, managing external agencies or freelancers when needed, and ensuring consistent brand messaging across all channels.

Requirements

  • Proven experience owning and delivering multi-channel marketing strategies, including digital, social media, email, and content-led campaigns.
  • Strong skills in campaign planning, performance analysis, and marketing reporting, with the ability to interpret data and optimize for ROI.
  • Experience managing websites, landing pages, and customer journeys, ideally including SEO, paid media, and conversion rate optimization.
  • Ability to brief, guide, and review creative and written content to maintain a consistent, premium brand voice.
  • Excellent stakeholder management skills, with experience collaborating closely with sales, operations, and external partners or agencies.
  • Comfort working in a fast-moving environment, prioritizing multiple projects, and meeting deadlines with a high degree of ownership.
  • Bachelor’s degree or equivalent experience in Marketing, Business, Communications, or a related field.
  • Strong written and verbal communication skills in English and proficiency with common marketing and analytics tools (e.g., CRM, email platforms, web analytics).

Preferred

  • Previous experience in automotive, luxury goods, marketplaces, or related sectors is beneficial but not essential.
The Specialist Car Buyer logo

The Specialist Car Buyer

The UK’s leading independent vehicle re-marketing specialist. Experts in the acquisition of luxury, prestige, sports, specialist, and supercars.We offer same-day payment with nationwide UK collection, ensuring a fast, safe, and secure transaction every time.Backed by award-winning industry expertise, we take pride in our meticulous approach. Your vehicle’s unique specification can significantly enhance its value. By combining this attention to detail with our exclusive real-time market screening, we consistently achieve the best possible price for your car.We work with leading marques including Bentley, Ferrari, Lamborghini, Porsche, and Range Rover, offering a hassle-free, Buy It Now service that eliminates uncertainty and delays.Unlike many competitors, we don’t rely on auctions. Instead, we operate a strict Buy It Now policy through our FCA-approved dealer network—ensuring fast, optimal returns in today’s dynamic market. We’re always seeking prime stock up to eight years old.Our process guarantees swift, secure payment, giving you complete peace of mind from start to finish.

Founded in 2023
Hamilton, Scotland, GBR
1 employees

Traffic Signals

Monthly Visitors
476
Traffic Source Mix
Search
43.4%
Direct
35.1%
Referral
13.5%
Social
4.6%
Paid
1.7%

Headcount Trend

Current headcount: ~1