Marketing Manager - Sector Marketing

UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own sector marketing from strategy to execution, turning insights into cross-channel campaigns that hit commercial goals across events, digital, PR and brand.

  • Lead sector plans and day-to-day marketing for allocated sectors, coordinating with partners and internal teams.
  • Translate strategy into targeted campaigns, events, content, and communications that drive pipeline and win rates.
  • Use analytics to target, monitor performance, and refine plans while seeking cross-sell opportunities.

Job Description

Responsibilities

  • Sector marketing planning and delivery
  • Develop and deliver detailed marketing plans aligned to sector strategies
  • Lead the planning and execution of campaigns, events, and communications
  • Ensure a consistent, high-quality approach across all activity
  • Translate strategy into targeted, insight-led campaigns across all areas of the marketing mix – events, digital, PR and brand campaigns
  • Work with internal teams and external partners to deliver activity across multiple channels
  • Ensure campaigns are aligned to commercial objectives and audience needs
  • A creative marketing thinker and executor of marketing tactics
  • Identifying opportunities for cross-sell through campaigns and content
  • Supporting targeted activity to drive sector growth
Johnston Carmichael Chartered Accountants and Business Advisers logo

Johnston Carmichael Chartered Accountants and Business Advisers

Johnston Carmichael is an independent accountancy and advisory firm, supporting growing businesses in a diverse range of sectors across the UK and internationally. Visit us on:Twitter - twitter.com/JC_AccountantsFacebook - facebook.com/JohnstonCarmichael Instagram - instagram.com/johnston_carmichael/

Founded in 1936
Aberdeen, Scotland, GBR
856 employees

Traffic Signals

Monthly Visitors
9.2K
Traffic Source Mix
Search
45.5%
Direct
42.1%
Referral
8.7%
Social
2.1%
Paid
1.5%

Headcount Trend

Current headcount: ~856