Responsibilities

• Develop and manage comprehensive marketing plans aligned with PointWire’s objectives.
• Implement strategies to maximise marketing effectiveness given organisational goals.
• Lead on the definition of target customers and brand positioning.
• Analyse complex data to inform marketing decisions.
• Create innovative solutions to marketing challenges.
• Coordinate and collaborate with Commercial and Tech teams as well as the wider business to execute integrated marketing approaches.

Requirements

• Proven experience as a Marketing Manager/ Digital Marketing Manager
• Strong communicator with the ability to simplify technical and complex concepts
• Experience working within sectors such as Engineering, Technology and Pharmaceutical
• Strong knowledge of SEO, PPC, and social media marketing
• Familiarity with Google Analytics, Ads Manager, and other marketing tools
• Proficient with IT systems using Microsoft Office as a base, and ideally comfortable in either Windows or MacOS

Preferred

• Degree or similar in a marketing related qualification
• Experience working in tech related field i.e. SaaS, Cyber Security, Software Development etc.

Benefits

• Private Health Insurance
• Annual leave - Open Leave Policy
• Flexible working arrangements
• A clear path for career progression
• Learning and development
• Quarterly and yearly social events (with an in-house social club)