Responsibilities

• Develop and manage multi-channel marketing campaigns aligned with commercial objectives, product launches and regulatory changes
• Translate business goals into clear campaign plans, messaging frameworks, and timelines
• Own campaign briefs from concept through to delivery and evaluation
• Deliver campaigns across digital and offline channels, including email, paid media, social, website, trade press, events, merchant promotions, and installer communications
• Work closely with Product, Sales, Technical, and Customer Support teams to ensure campaigns reflect product benefits, and customer needs
• Support sales teams with campaign toolkits, collateral, and messaging
• Align campaigns with installer training, merchant activity, and events
• Define KPIs for each campaign and track performance against objectives
• Analyse campaign results and customer insights to optimise future activity
• Report on campaign effectiveness, ROI, and learnings to senior stakeholders

Requirements

• Essential: 2+ years managing a team
• Proven experience managing integrated marketing campaigns
• Demonstrated ability to independently manage complex campaigns end-to-end
• Proven experience handling multiple priorities simultaneously without performance degradation
• Strong understanding of multi-channel marketing and customer journeys
• Excellent project management and stakeholder coordination skills
• Ability to simplify technical product information into compelling campaign messaging
• Data-driven mindset with experience measuring and reporting campaign performance
• Evidence of successfully managing workload in fast-paced, high-expectation environments
• Demonstrates exceptional attention to detail, ensuring briefs, objectives, and success measures are clearly understood before execution