Marketing Manager

England, UK (Hybrid)

£34K/yr – £40K/yrMid LevelFull time

Posted 15 hrs ago

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Job Summary

Marketing Manager will own end-to-end ebook marketing campaigns across UK and US, leading digital activity, collaboration with retailers and influencers, and cross‑department coordination to position titles for target audiences.

  • Own campaigns from planning through publication
  • Drive digital and social marketing across imprints
  • Collaborate with Publicity, Sales, Editorial and external partners

Job Description

Responsibilities

  • We're looking for a highly creative and consumer focused Marketing Manager to join our award-winning team. You'll lead on your own marketing campaigns, working across the wide variety of Headline’s imprints, as well as supporting senior members of the team on some of the biggest brands and launches in the market. You'll play a key role in every step of a book's journey, from acquisition to publication and beyond – devising creative, effective and eye-catching marketing campaigns that bring our books to life, engage consumers and drive sales. You'll be responsible for driving our ebook marketing strategy in both the UK & US, so digital marketing skills are key. You'll be collaborating widely with retailers and influencers, planning and implementing paid and organic digital activity, working with partners and third party stakeholders, maintaining excellent relationships with authors and agents, and reporting on campaign performance throughout. You'll also work closely and collaboratively with wider departments, particularly Publicity, Sales and Editorial, to ensure each publication is perfectly positioned in the market and effectively reaching our target audiences.

Requirements

  • They will have a meticulous eye for detail
  • experience working with and managing budgets
  • be highly organised and able to work in a fast-paced environment managing multiple projects and timelines
  • They will be adept at creating social media content to engage our target audiences
  • have an excellent eye for design and be able to write enticing copy
  • They will be good at prioritising and have a willingness to learn and try new things
  • They’ll also be able to demonstrate first-class communication skills and thrive working and collaborating as part of a team
  • experience planning and executing standout marketing campaigns
  • A clear understanding of audience and the wider market is essential, as is a passion and excitement for Headline’s books

Benefits

  • 28 annual leave days per year, increases to 29 days after 2 years' service and goes up to 30 days after 5 years' (+ bank holidays)
  • Private medical insurance
  • Dental insurance
  • Generous pension schemes
  • Rent deposit loans
  • 2 community days per year
  • Summer hours (finishing at 1pm on Fridays during the summer months)
  • Retail discounts through Hachette rewards
  • Cycle to Work scheme
  • Eye care vouchers
HEADLINE PUBLISHING GROUP logo

HEADLINE PUBLISHING GROUP

3.0 Glassdoor

Headline is part of Hachette UK, one of the UK’s biggest publishing groups. We publish a wide range of fiction and non-fiction titles and are renowned for passion, quality and delivering bestselling commercial books in many different formats. Headline has spent over three decades creating books people want to read and our passion for the commercial means we are home to some of the UK’s biggest-selling authors and continue to invest in new talent with bestseller potential.Our nimble attitude towards the social reading era has allowed us to be playful with format as never before and create digital bestsellers. Our spirit of entertainment thrives in a world where direct communication means we can talk to readers, booksellers and reviewers to show and spread our love for books, at the touch of a button. Headline will always represent a modern mindset and an energetic outlook. And always stand for best-in-class publishing.

Founded in 1986
London, England, GBR
78 employees (70 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
21.6K
Traffic Source Mix
Search
40.5%
Direct
39.8%
Referral
11.6%
Social
6.3%
Paid
1.2%

Headcount Trend

Current headcount: ~78

Marketing Team

Marketing Team Size
61 (78% of company)
Marketing Roles Posted (Last 30 Days)
1