Responsibilities

• Develop and implement marketing strategies to increase hotel occupancy, customer engagement and revenue.
• Manage the hotel's website, social media platforms and digital marketing campaigns.
• Promote accommodation, dining, meetings, conferences, weddings and special events.
• Conduct market research and competitor analysis to identify trends and business opportunities.
• Build and maintain relationships with corporate clients, local businesses, tourism organisations and event organisers.
• Plan and oversee advertising, promotional and public relations campaigns.
• Monitor marketing performance and prepare reports for senior management.
• Manage brand communications and ensure consistency across all marketing channels.
• Support business development initiatives to increase bookings, event sales and customer retention.
• Work closely with management to achieve occupancy, revenue and growth targets.

Requirements

• Degree or postgraduate qualification in Marketing, International Business, Business Management or a related field.
• Strong knowledge of digital marketing, social media management and brand development.
• Excellent communication, organisational and analytical skills.
• Ability to identify market opportunities and develop effective marketing strategies.
• Experience within the hospitality, tourism, hotel or service sector would be advantageous.
• Ability to work independently and contribute to the commercial growth of the business.