Marketing Manager - 6 month FTC

City of Edinburgh, Edinburgh, UK (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own marketing strategy and cross‑functional campaigns for private clients, ensuring regulatory compliance and data‑driven optimization.

  • Campaign ownership: lead end‑to‑end programs for client acquisition and awareness across channels.
  • Compliance and data: align with Brooks Macdonald risk framework and measure impact with marketing metrics.

Job Description

Own marketing strategy and cross‑functional campaigns for private clients, ensuring regulatory compliance and data‑driven optimization.

  • Develop and execute comprehensive marketing strategies for private clients and professional connections networks.
  • Collaborate with Brooks Financial regarding the creation of marketing collateral, including presentations, brochures, reports, and social and digital content, ensuring alignment with our brand and regulatory requirements.
  • End-to-end event management for both existing and prospective clients.
  • Create or input into advertising, advertorials, etc. aimed at these target audiences.
  • Lead campaigns targeted to these audiences to drive awareness and generate leads.
  • Analyse marketing data and performance metrics to optimise campaigns and measure their effectiveness.
  • Manage relationships with external agencies and vendors to support marketing campaigns and initiatives.
  • Ensure all marketing activity adheres to the Brooks Macdonald regulatory risk framework and is compliant with local regulations across relevant jurisdictions.

Requirements provide a baseline for evaluation and hiring considerations.

  • 5 years + experience in marketing
  • Experience in Asset or Wealth Management is a bonus but not a requirement
  • Strong project management skills, with the ability to manage multiple initiatives simultaneously
  • In-depth understanding of marketing CRM tools, such as Pardot or similar to execute email marketing campaigns
  • Ability to utilise data to inform decision making
  • Ability to manage own priorities and meet tight deadlines
  • Ability to work collaboratively and influence at all levels of the organisation
  • Adaptability and resilience in a fast-paced environment

Preferred qualifications and attributes that would help fit the role.

  • Asset or Wealth Management experience (bonus but not required)
  • Bachelor's degree in Marketing, Business, or related field; a relevant postgraduate degree or professional qualification preferable
  • Experience with marketing CRM tools, such as Pardot or similar (preferred)
  • Strong project management skills, with the ability to manage multiple initiatives simultaneously
  • Ability to work collaboratively and influence at all levels of the organisation
  • Adaptability and resilience in a fast-paced environment
  • Excellent organisational skills, ability to manage own priorities and meet tight deadlines
Brooks Macdonald logo

Brooks Macdonald

At Brooks Macdonald, our aim is to enhance our clients’ wealth through the provision of our investment solutions.We seek to build trusting relationships founded on the professionalism of our people, who are selected for their ability to relate to clients, analytical skills, outlook and drive. Our employees have allowed us to instil a culture that supports consistency in every aspect of our business.Together with our transparent investment process, this allows us to partner with professional advisers to complement their services and benefit our mutual clients. These include private investors, trusts, charities, pension funds and institutions.Investing carries risk. Investment means that your capital is at risk and that there is no certainty that you will receive your capital back or that a positive return on your investment will be made. Past performance is no guide to future performance. There is no guarantee that the tax efficient nature of any investment will remain. Investment may not be suitable for everybody and potential investors should take their own independent advice.

Founded in 1991
London, England, GBR
480 employees

Traffic Signals

Monthly Visitors
18.5K
Traffic Source Mix
Search
26.6%
Direct
62.2%
Referral
7.9%
Social
2.2%
Paid
0.9%

Headcount Trend

Current headcount: ~480

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