Sigma Retail Group

Marketing Lead

Wakefield, UK (Hybrid)

£50K/yr – £55K/yrMid Level5+ years expPermanent

Posted 6 weeks ago

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Job Summary

Own Sigma’s market positioning and revenue-supporting marketing leadership, aligning strategy with growth priorities, leading bids and proposals, and maintaining brand integrity across the business.

  • Marketing Strategy & Leadership: Align marketing activity with growth goals, set KPIs, and report to the SLT while advising Directors and senior stakeholders.
  • Bid Management & Tender Support: Lead bids and proposals, manage timelines and content, and develop win strategies with key teams.
  • Brand Management: Own brand guidelines, keep materials current and accessible, and support branding needs across the business.

Job Description

Responsibilities

  • Marketing Strategy & Leadership
  • Develop and deliver Sigma’s annual marketing and communications strategy.
  • Act as Sigma’s lead marketing adviser to Directors and senior stakeholders.
  • Align marketing activity with growth goals, sectors and strategic priorities.
  • Identify opportunities to strengthen Sigma’s market position and advantage.
  • Manage budgets and maximise ROI.
  • Lead agencies, suppliers and consultants to deliver agreed outcomes.
  • Set KPIs and report performance to the SLT.
  • Bid Management & Tender Support
  • Lead bid, tender and proposal submissions.

Requirements

  • 5–7 years’ experience in a senior B2B marketing role.
  • Experience delivering marketing strategies.
  • Experience supporting bids, tenders and proposals.
  • Proven lead generation and revenue support experience.
  • Experience working with senior stakeholders.
  • Experience in logistics, retail solutions or business services.
  • Experience managing agencies and suppliers.
  • Success in brand development and positioning.
  • Degree educated in Marketing or Business equivalent.
  • CIM qualification desirable

Benefits

  • 25 days holiday plus bank holidays
  • Birthday leave in your birthday month
  • Buy or sell up to 3 days’ holiday*
  • Opportunity for hybrid working*
  • Octopus EV salary sacrifice scheme*
  • Cycle to Work scheme*
  • Employee Assistance Programme
  • Healthshield cash plan with high street discounts
  • Free financial advice on mortgages, pensions and insurance
  • Enhanced family-friendly pay*

Marketing Team

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